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First Hyundai Genesis Coupe Crash - Looks Like the Airbags Failed to Deploy

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Hyundai Genesis Coupe Accident Korea Hyundai had the unfortunate chance to see how its brand new rear-wheel-drive Genesis Coupe performs in a real-world crash when a 2.0 Turbo slammed into the concrete surrounding of a metal pole somewhere in Korea. Despite the severity of the crash and as you can see in the photos that have been circulating around the Korean blogosphere the past few days, it appears that in this particular car, both the driver and front passenger airbags failed to deploy.

To be completely fair, the Coupe's front-body structure looks like it did its job by absorbing most of the energy caused from the impact, which is a good thing in the event of an accident. We're not aware of the details surrounding the crash so if any of you happen to know Korean and you've read something about it in the news, feel free to enlighten us with a comment.

Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea
Hyundai Genesis Coupe Accident Korea Pics Via: Hankyung and LuckyWorld


84 Comments:

Anonymous said... »November 12, 2008

Oh my..... that is a very bad ad for Hyundai safety...unless it fell off the back of a truck and wasn't running at the time, those airbags definitely should have deployed.

Anonymous said... »November 12, 2008

Honestly I am scared of airbags, after seeing people I know get smacked with them I don't like the idea of them. I thought they were like fluffy pillows, but I heard they are like old potato sacks.

Anonymous said... »November 13, 2008

Told you so, Told you so! I told you told you told you so!!

hunDIE+kia(Killed In Accident) are CRAP man!

Anonymous said... »November 13, 2008

Korean cars are refuse!! scum!!
chinese too!!!
Japanese cars are so great!!hahaha

Anonymous said... »November 13, 2008

I wonder if there is some reasonable explanation for this? If not, Hyundai is f*cked

Anonymous said... »November 13, 2008

It looks like the car hit the pole at an angle, not head-on. If the angle is just obtuse enough, the airbags wouldn't deploy. That's the only explanation I can find. Doesn't fully explain the top of the steering wheel being bent in like that, though...

Anonymous said... »November 13, 2008

ebesine atlamis arabanin..
Eng: He is jump to midwife of the car..

Anonymous said... »November 13, 2008

I work on both airbags and steering wheels for a living, and believe me, the steering wheel is supposed to bend. If it was stiff, it would cause even more damage to the occupant. With the steering wheel being bent the way it is, though, that tells me the person was unbelted. Which is stupid step number one.

Also, with the angle crash appears to have occurred, it's right in between a side and a frontal crash. It's likely not that the airbags failed to go of -- the computer that collects the data and determines if it is a good course of action probably decided a "no-deploy" was the best case.

Airbags help, for sure, but can sometimes do more harm than good. If you're incorrectly seated, unbelted, etc., they can induce injuries you may otherwise have not sustained. That's why you should always wear your seatbelt! Airbags work with seatbelts as a system for the maximum safety effects.

And finally, this is KOREA we're talking about. They're safety standards don't exactly match ours here in the States. BUT in order for Hyundai to sell here in the US, they have to meet all federal safety standards -- which have recently become even more stringent. And then you have the IIHS tests, which all manufacturers want to do well on for publicity's sake.

Jenny said... »November 13, 2008

I like how someone knowledgeable finally comes around and all the Hyundai-Kia haters suddenly disappear. Just who the heck posts around here, a bunch of twelve-year old kids?

Anonymous said... »November 13, 2008

Is it possible that the driver wasn't wearing a seat-belt?? Stop speculating based on what's surfaced.

Anonymous said... »November 13, 2008

"Honestly I am scared of airbags, after seeing people I know get smacked with them I don't like the idea of them. I thought they were like fluffy pillows, but I heard they are like old potato sacks."

LOL! I also work on airbags, this comment is hilarious. Go educate yourself on airbag systems and watch some high speed video on how it works.

You guys know what that little "SRS" stamped on airbags stands for? Supplemental Restraint System. To be used in conjunction with seat belts.

Jerry Tang said... »November 13, 2008

Korean and China people also go this problem , its not because the Hyundai is not safety , its because people in China and Korean doesn't have a concept to wear the seat belt when driving , so the airbag didn't work ~

anyone know he meaning of "SRS AIRBAG" ?

whatever you driving a M.Benz and haven't wear the seat belt , you'll also get hurt

Anonymous said... »November 13, 2008

I disagree with the comment regarding the angle of the crash being between a frontal and a side impact. Looks like a frontal crash to me, it took away the whole right side of the car. The bag should have gone off. The passenger bag probably didn't go off because nobody was sitting there, I might be wrong, but I think the passenger bag is only activated if there is a passenger. I've read that street racers disable the the airbag and anti-lock brake systems for drifting, it was probably disabled.

Anonymous said... »November 13, 2008

I reckon the most likely explanation is that the impact of the crash totally destroyed any computer or system which was meant to be controlling the airbag system because, clearly, at least the drivers side airbag should have deployed.

Anonymous said... »November 14, 2008

I still want the car. If ur really that concerned about safety get a roll cage and harness. I still plan to buy the car the day it comes out

Anonymous said... »November 14, 2008

this is not something that is not just for hyundai, i work in a bodyshop and i see alot of fords, GM's, honda's, just about every brand come in once in a while with a head on collision and air bags did not deploy, a number of factors come in to play in why air bags dont deploy.

im not trying to defend hyundai but i think most american cars have worse quality than korean cars.
the koreans have really been making huge improvements on their quality, pretty soon i think they will be on top next to the japanese.

Leon Zeelie said... »November 15, 2008

No belt, no air bag, this is to protect the idiot that's not wearing his safety belt driving like a animal in town.
He/she would have had far more serious injuries if the bag popped without wearing a belt.
Safety belt= first restraining system, Airbag(SRS)= secondary restraining system.
point made, wear your belt if you can't control your car!!

Anonymous said... »November 15, 2008

Guys, the driver's airbag deployed. IMO. It is very clearly seen in the first picture. See white cloth underneath the lid on steering wheel. The lid was later put on so one could make a better photo. The remnants of an airbag fit back inside very easily. The driver was not wearing a seatbelt, so even a deployed airbag did not prevent hitting the steering wheel. Bad idea.

Employee - Takata said... »November 15, 2008

"Guys, the driver's airbag deployed. IMO. It is very clearly seen in the first picture. See white cloth underneath the lid on steering wheel. The lid was later put on so one could make a better photo. The remnants of an airbag fit back inside very easily."

And I suppose the tear seams magically adhered themselves back together without any indication the cushion ever went through them.

The airbag did not deploy. The cover does not fly off at the occupant and then can be slapped back on top of the steering wheel assembly as if nothing happened. The airbag deploys through the cover's tear seams, makeshift "doors" that open that the airbag slides across.

Anonymous said... »November 15, 2008

So many here rushing to defend the Asian cars. But, do they defend the American cars? NO!

Anonymous said... »November 15, 2008

Would it be possible for Carscoop or anyone else to find that article in Korean and have it translated properly so that we can stop making uneducated guesses already???

Anonymous said... »November 15, 2008

for the record, SRS = Supplemental Restraint System

Anonymous said... »November 16, 2008

"So many here rushing to defend the Asian cars. But, do they defend the American cars? NO!"

Why would I bother defending companies that have been mismanaged for 20 years, haven't upgraded production lines to produce cars that are environmentally friendly and let unions run their profit margins into the ground. The same mismanaged American companies that are now asking YOU the taxpayer to please bail us out of our own stupidity. Why waste any time defending them?

Rok said... »November 17, 2008

Why are you people still in doubts about the airbags when the facts have been told so many times:
1.) The airbags did not deploy.
2.) Reason: Driver was not using the seatbelt and SRS airbags (should) never deploy if seatbelts are not fastened.
Period.

Miriam said... »November 17, 2008

What a bunch of baloney. How do you know that the airbag is connected to the seat belts in this specific model? For your information Rok, few cars have this system

Anonymous said... »November 17, 2008

"Why would I bother defending companies that have been mismanaged for 20 years, haven't upgraded production lines to produce cars that are environmentally friendly and let unions run their profit margins into the ground. The same mismanaged American companies that are now asking YOU the taxpayer to please bail us out of our own stupidity. Why waste any time defending them?"

I only have one thing to say to you...


AMEN!

Anonymous said... »November 17, 2008

I was recently in South Korea and can tell you that many safety systems that are required in the U.S. are optional in Korea. People deck out their cars with leather, folding mirrors, GPS, etc, but they don't pay for safety. My father's brand new Sonata didn't even have latch anchors for our son's car seat. Sadly, there is a very good chance that the car in the photos did not have airbags to start with...

Anonymous said... »November 18, 2008

That's the result when u being such a cheap ass!

go buy a real car guys....get a seond job to get a REAL car!

Anonymous said... »November 18, 2008

"And I suppose the tear seams magically adhered themselves back together without any indication the cushion ever went through them.

The airbag did not deploy. The cover does not fly off at the occupant and then can be slapped back on top of the steering wheel assembly as if nothing happened. The airbag deploys through the cover's tear seams, makeshift "doors" that open that the airbag slides across."


Hate to tell you this, but both of my brand new Hondas don't have "doors" or tear seams. The entire airbag cover flips downward or upward depending on which airbag deploys. Older airbags did deploy in such a manner, but any of the newer dual threshold systems will most likely have a solid cover that does stay in one piece when deployed.

as for this case.. it is most likely that the driver was not wearing a belt.

BENDERZX said... »November 18, 2008

the first contact in the crash in a srs airbag module?

BENDERZX said... »November 18, 2008

crash first in the module airbag , not working all sensor's in the vehicle lol!

Anonymous said... »November 18, 2008

Bottom line, there is not much takeaway from these photos for two reasons:

1) We don't know the situation - drive not wearing seatbelt, no airbag in the first place, not frontal crash, airbag actually deployed - are all plausible explanations.
2) We know Hyundai's in the US have airbags and their crash ratings are above industry average now...Genesis sedan received the highest safety rating in EVERY SINGLE crash test

So, Hyundia bashers (most of whom seem to have no more than a 3rd grade education in age or mental capacity as evidenced by their grammer) and go away

Anonymous said... »November 18, 2008

Are you SURE even those crap in US have airbag(s), they will work when the crash happens? UH?

people who spent money on those are more stupid than 3rd grade kids...

Scottie Sharpe said... »November 19, 2008

Hundai's have air bags?

Anonymous said... »November 19, 2008

Airbags only work if you are using a seatbelt.

Anonymous said... »November 20, 2008

stop making arguing and be quiet you dont know what really happend were you there no so stop saying crap about this is crap that is crap ok zip your mouths closed unless you were there ok

Anonymous said... »November 20, 2008

"Hundai's have air bags?"

LOL Nice one!

well.. some ppl think hunDIE or kia (Killed In Accident) have....

Anonymous said... »November 22, 2008

i can't believe I just sat and read all these comments... All I can say is I can't beleive anybody would deliberatley drive a car with no seatbelt on...

Anonymous said... »November 23, 2008

does anyone else notice that the white car in picture #3 is doing a wheelie?

Anonymous said... »November 27, 2008

bunch of idiots to think all hyundai are created the same.

Anonymous said... »November 28, 2008

yea.... same piece of crap...

Anonymous said... »November 29, 2008

Well, if anyone would take the time to do their research, you can buy Hyundai's in Korea without the same safety requirements you see in other countries.

Anonymous said... »November 29, 2008

I think the government should pass a law...

"ppl who drive hunDIE or kia (Killed In Accident), when they have accedents, shouldnt be rescued"

those ppl should die anyway... why waste the money to save them?

Anonymous said... »December 04, 2008

To remind EVERYONE the seat belt is not the primary restraint device in a car. the windshield is.

Anonymous said... »December 21, 2008

geez, bunch of retards up there.. look at 1st pic. Air bag worked, just put the cover on the wheel after accident

Anonymous said... »January 27, 2009

I think every car has a problem something like that somtimes. Actually, I have two cars, 2005 Honda Accord and 2008 Hyundai Tiburon. And I can't find any problem between two cars.. I would rather say that Tiburon is a bit better.. cause it definatly looks GREAT! some say Hyundai and Kia SUCK because of the old-reputation. But it is so Wrong. I think Hyundai and Kia are better than American poor muscle cars. alsom Hyudai car is still ongoing in great- progress. for example, Hyundai Genesis has got many prises in this year. Also, Kia's new cars with a great Designe, much like Soul, new Optima are coming soon to the U.S. I love Hyundai and Kia rather than Ford and GM.

Anonymous said... »January 28, 2009

That car in my country.
in my country,KOREA Hyundai and KIA differenet quality in foreign country.
so many people don't like Hyundai and KIA in KOREA. especially H and K 's option not very very good. that is not foreign version Genesis coupe, KOREA version car!!

Anonymous said... »February 15, 2009

its obvious the car didn't hit head on..the crumpled door is facing away from the pole..it grazed it and spun around.
The sensors are not located in that zone because it has no threat to the cabin.

Anonymous said... »February 15, 2009

and to the tards saying the bags deployed...wheres the tears in the covers and the white powder.. which would be practically everywhere on the dash and steering wheel

Anonymous said... »February 23, 2009

why do people insist on continuing to bash hyundai?
it's not pronounced hun-die, it's pronounced hun-day
and you know the thing that tells you that you're not wearing your seatbelt? the beeper? well, the newer cars have the airbag system linked up to the seatbelt system, so if the seatbelt is not being worn, it'll keep the airbag from deploying in certain cases that the airbag would cause more injuries than it would save

Anonymous said... »February 25, 2009

If I had been the driver, I'll buy another Genesis again wihtout doubts.
as Technical I'd like to say that nowdays the body of the cars are full prepared for absorving the impacts in a crash avoiding damage and injuries to the passangers. Maybe if you had this impact with a Tank, the body won't be deformed and the passanger will have a lot of injuries. This cas has complety absorved the impact force that is the reason the airbag didn't deploy.
Good for Hyundai

Anonymous said... »March 08, 2009

yo people that are making positive comments here are obviously working for hyundai. This car and this brand hyundai is a fail. These koreans are fuckin fail copy G37 look with that piece of shit car. If any dumb american buy this car be known that this is a fuckin koream(kimchi) car nor a japanese car.

Anonymous said... »March 12, 2009

G37 is an overpriced piece of shit. Most of the negative views posted here are racially driven, so hear this fuck faces; if the persona was wearing a belt, the air bag wouldn't deploy. Under-fucking-stand that red necks? Also, if the air bag did deploy, it would have blown the persons hand away from the steering wheel, so it wouldn't have been bent either from the persons hand or their face.

Finally, fuck American cars and the stupid douche bag union cockroaches that drove themselves into a debt that will never be recovered. The next car I buy is going to be Jap, Korean, Chinese....whatever the fuck else, but I'm definitely not giving my hard earned money to a company that can't manage themselves.

Anonymous said... »March 23, 2009

some guy could've did this on purpose just to fuck up the car lmao

Anonymous said... »March 23, 2009

do that with any car and the same thing will happen. in the end korea/jap cars > american cars anyday. and it doesn't exactly depend on the brand, it depends on where it's manufacturered. like the mitsubishi eclipse..it's a jap brand but it's built in america.........hence why the car sucks and begins to have problems after 2 years or so. american cars are strong but they're bad quality and are not long-term reliable. jap/krn cars are weaker in general but a lot more reliable and good safety system. so in the end, jap/krn > us cars anyday.

Anonymous said... »April 29, 2009

"people that are making positive comments here are obviously working for hyundai. This car and this brand hyundai is a fail. These koreans are fuckin fail copy G37 look with that piece of shit car."

TOTALLY!!! Only MORONs will spend money on those PIECE of SHIT!!

Anonymous said... »April 29, 2009

That model was a reproduction model with the airbag function disabled.

Anonymous said... »May 15, 2009

Its funny how people can debate this shit over the internet. Started off as just to show the airbag not deploying, to people dissing hyundai. Its funny because that hyundai, BRAND NEW, prob. had , I DONT KNOW, 1000 miles on it N already had more miles than what an american cars are expected to reach. American cars suk. yes powerful, but shitty built. Any car crash can be fatal. But buying a crappy american car is just fukn stupid. Saying that hyundai suks cus its Korean is just ignorant. Imports>Americans. PERIOD!!!

Anonymous said... »June 30, 2009

Quite hilarious to see sooo many fanboys bashing Hyundai and Kia on this site. Hyundai and Kia have come a long way since they began selling cars in the US, get over it and stop acting like 12 yr olds.

Anonymous said... »August 14, 2009

ok so....just because it looks like a "frontal" accident doesnt make it so, this was an angular accident, however it appears to have hit the sensor, however dependent on where the battery was located...most likely driver front corner of the engine compartment,,,the force may have disconnected the battery thus not providing power to the computer system to deploy the airbags, COMPUTERS NEED POWER TO FUNCTION PEOPLE, second hyundai's are usually rather safe, just look at their past 5 years of vehicle line ups and the majority of the safety ratings. but the bottom line is, wear your seatbelt, and hope you hit the sensor at the right angle...before you take out the battery

Anonymous said... »August 22, 2009

it is possible that this person did not have a seatbelt on. If this was a dule action airbag system the seatbelt tensioner would have fired first,and then the airbag itself deployed if it worked. I have seen many wheels bent like that from one of three reasons... first, the drive is aware of an impact and straightens there arms at time of impact. Or there body mass continues forward into the wheel because they were not restrained. Or a combination of both.this would result in major blunt force trama to the chest....Answer? the most likely cause of death,and bent steering wheel. Leave the airbag system to the pro's to figure out why it did not deploy!

Anonymous said... »September 08, 2009

Wow is all i have to say... First off the airbag DID deploy on the driver side. On the genesis coupe the airbag cover comes out in one piece downwards which is why there is no tear seam. If you look closely at the top left of the airbag cover, you can see where it popped off and was stuffed back in. Second, the passenger airbag works inline with a occupancy sensor in the passenger seat. When there is nobody sitting in the seat or if there are light objects such as a briefcase or even a small child, the airbag on the passenger side won't deploy. Also, many cars in Korea have very similar safety standards as ones in USA. All of them have airbags. These are not your everyday airbags people!!! These are dual threshold airbags that have many sensors constantly giving readings and telling them what to do. They can tell the crash severity and deploy at a lower force or can deploy at normal force. If you aren't wearing your seat belt, the car determines how fast the car is going, the type of crash, and if airbag deployment would be beneficial. In this case it was but probably at a lower force. Hell, these cars even have sensors that can tell how far you're sitting away from the seat, weight sensors that can tell how much you weigh and then determine what course of action it needs to take. But for real, look at the first and fourth pics, and you can clearly see they deployed. Car did what it was supposed to do. Its a pain to see that happen though. By the way you can find out more by searching in 380GT instead of genesis because they're called 380GT in Korea..... This spoof won't keep me from picking up one of these next month..... Actually makes me feel better knowing i'll be safe if i get into a wreck like this, lol

Anonymous said... »September 15, 2009

Volvo for life.

Anonymous said... »September 27, 2009

different countries have different safety standards so u can't compare US Hyundai models to models in other countries. Hyundai crash safety ratings here in the US is as good or better than those in the specific vehicle's class.

for all the haters, 1: r all probably some "ricer" that has gotten ur asses handed to u by a none "JDM" or "musclecar" which u thought didn't perform as well as ur "Rice car".

or 2: have spent alot of money on a particular car and saw u could have gotten the same or even more options for less on a Hyundai so now u r just hating to make urself feel better.

3: just plain uneducated narrow minded individual who just listen and tag along with their friends who hang out at mall lots with their "ricers" and read nothing but import mags..

Anonymous said... »October 19, 2009

beautifully crumpled.

Anonymous said... »October 30, 2009

WELL I WILL GET THIS AMAZING PEACE OF ART, DON'T CARE ABOUT THIS ACCIDENT! PEOPLE ARE DYING FROM A f***ING FLEW!! I WANNA ENJOY THIS CAR AND SAY THANKS TO HYUNDAI FOR MAKING GENESIS.

GO GET THE H1N1 SOLUTION AND THEN MAKE YOUR COMMENT ON AIRBAGS.....

Anonymous said... »November 11, 2009

even if the battery was cut during the crash, there is enough energy reserve in the airbag module's capacitors to deploy.

Anonymous said... »January 10, 2010

Wow, to all the ignorant Genesis bashing idiots who balls have not yet dropped, how about you do your research first. Honestly, you are probably just some 20 year old punk ass kid that can't afford to pay child support to your trailer park trash exwife let alone be able to afford a Hyundai. Hence the reason you are pissed. Grow the fuck up!

Anonymous said... »August 11, 2010

I think the hyundai is better than japanese cars and Americans cars...

Anonymous said... »September 13, 2010

Hyundai has come a long way...

Anonymous said... »September 15, 2010

Don’t matter what car you get everything is made in Taiwan. Assemble somewhere els.

Chris said... »December 12, 2010

Anonymous...you think you know SO much..and you don't know JACK..it is CLEAR as a bright sunny day that AIRBAG DID NOT DEPLOY...whether or not it was disabled or if it was a PREproduction model..it still should have deployed if it wasn't "unplugged"! I do like the Hyundai and Kia cars and SUV's...I am a firm believer in there products...but the point to this story is whether or not the driver's airbag went off and the ansewer is NO !!! You can't tell me they put the airbag back in the steering wheel for "photographic purposes" that's some BS!! This needs to be addressed SOON..and see if there are any potenial problems with this SRS system...That's all I'm saying...

herrdoktor said... »January 27, 2011

To the scared of Air Bags person. I'm here reading this because I just purchased a Genesis Coupe in the US. (This lead me to this site.) I bought the Coupe because my wife and I hit a wall head on at 60 MPH. She nor I would be here if not for Air Bags and Seat Belts in my 2001 Jeep Grand Cherokee. As for Hyundia I purchased after renting a Santa fe. I was so impressed with the safety ratings, Warranty, quality, fit and finish of the Santa fe that I started looking at the entire line. Options / standard equipment to cost ratio is fantastic. I suggest anyone bashing Hyundia to check out the facts and then go test drive one. Test drives are free.

LuckyPierre said... »April 06, 2011

Everyone has covered the belt-no belt, bag - no bag story so well, nobody has noticed the ridiculous road hazard presented by the concrete light pole base. Traffic is protected from it by some yellow paint! Where I live, Massachusetts, an obstacle like this would be surrounded by impact absorbing sand barrels, shock absorbing rows of bumpers or steel guardrails on energy absorbing mounts. I would imagine this pole kills a couple dozen people every year, and the other wrecks probably look worse than this one.

A2631953 said... »September 03, 2011

SRS means "Supplemental Restraint System" 

hyundaisonata said... »December 05, 2011

do you have your seatbelts on? if not, its probably the reason why the airbag didn't deploy.

Anonymous said... »January 18, 2012

To the guy that works with airbags for a living:

You are a liar.

Airbags deploy based on speed reductions-not by if the sensors are hit or not. Anyone in the auto industry would know that. This car has a flaw. Face it.

Anonymous said... »January 18, 2012

The airbag didnt deploy. I work for Hyundai, and we will continue to investigate. Rest assured that the problem will be addressed.

Anonymous said... »January 18, 2012

Dude. The sensors rely on speed decrease-not touch.

Anonymous said... »January 18, 2012

You are an idiot. I guess if I dont wear my seat belt, I get no airbag? Eventhough airbags are to catch drivers not buckled in? You failed, sir. Face it. Hyun DIE.

Anonymous said... »January 18, 2012

Airbags deploy whether the seatbetls are in use or not.

Inkjax said... »January 21, 2012

likely not wearing the seat belts......

M R T N C R said... »January 22, 2012

Do u know whether driver were wearing seatbelt or not? 

abraham said... »March 18, 2012

no we all know the truth about hyundai-kia companies  i guess u are korean lol, take it easy, we all know about these cars is not as good as american cars we prefer our products, for example no one is stupid that choose genesis instead of camaro see ,  ...... although all hyundai-kia companies support by the usa government and general motors of united state of america but i still prefer camaro , mustang dodge .,,,,,,,,,,,,,,, u guys even with our helps still have a way much to go . 

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