Infiniti Launches $5,080 Wrist Watch Made by Bell & Ross

Following in the footsteps of other luxury carmakers, Infiniti offers buyers a line of premium accessories. Now, after last year’s launch of the special edition BR03-92 Instrument Phantom wristwatch made to commemorate the arrival of the FX Limited Edition performance crossover, Infiniti has announced a second model, engineered once again by Bell & Ross.

The American watch company headed by Swiss designers Bruno Belamich and Carlos A. Rosillo, came up with an exclusive timepiece named the BR02-8 Infiniti Carbon Case Purple 8 Pro Dial series.

Highlights include the photo-luminescent finish on the seconds’ pointer and eighth digit (chosen because it is a symbol of luck in Asia) in the same distinct purple color employed by Infiniti across the globe, and the Infiniti logo engraved on the steel case back.

“The Limited Edition BR02-8 Infiniti Carbon Case Purple 8 Pro Dial wristwatch is a true celebration of our continued association with Bell & Ross, for which we are very proud,” said Andy Palmer, Infiniti’s Executive Vice President. “The new timepiece effortlessly embodies the unique qualities of both brands to offer discerning customers a rare and highly sought-after addition to their collection.”

The Japanese carmaker says only 200 examples of the BR02-8 Infiniti Carbon Case Purple 8 Pro Dial series will be available worldwide from any of the Infiniti Centre, at recommended retail price €3,500 (EU), $5,080 (US) or £3,09 (UK).

TECHNICAL DETAILS

Movement: Automatic mechanical ETA 2982

Functions: Hours, minutes and seconds (all central hands). Date with quick correction

Case: Diameter 44mm, steel with matte black PVD finish, screw-in winding crowns, decompression valve

Back: Screw-down, steel with engraving of the Infiniti signature. Bell & Ross insignia etched below

Dial: Black. Infiniti purple-coloured seconds pointer and number ‘8’. Index and hands covered in a photo-luminescent coating for optimal night reading. Unidirectional internal bezel toothed and graduated to 60 minutes

Glass: Anti-reflection sapphire crystal

Water-resistance: 1,000 metres

Straps: Black rubber

Reference: BR 02 Purple 8 Pro Dial

Price: €3,500 or $5,080

Unique edition of 200 examples worldwide