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Ford Shows the Merits of the B-MAX's Pillarless Design

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Another day, another round of photos of the new Ford B-MAX. This time, the Blue Oval enlisted the help of one of its European designers, Erika Tsubaki, to demonstrate the advantages of the hidden pillars and sliding doors when it comes to accessing the small MPV's interior at its UK unveiling in London today.

Ford managed to do away with the central pillars by reinforcing the rear-hinged doors, which are made of special ultra-high-strength steels providing up to five times the strength of conventional mild steel.

The company says that the design allows for 1.5-metre (close to 5 feet) wide unobstructed openings on either side of the vehicle.

Along with images of Tsubaki loading the car, we also have new pictures of the B-MAX from its brochure shoot out, all of which, you can check out after the jump.

Ford's entry into the small MPV segment will go on sale in Europe in September.


PHOTO GALLERY

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8 Comments:

Shane River said... »February 16, 2012

Who designed you beautiful?

BEK said... »February 16, 2012

Where have I seen those new doors before? Oh yeah, on the 1990 Nissan Axxess. (Nissan Prairie in some parts of the world.)

KidRed said... »February 16, 2012

There is no merit. The b-pillar is even with the back of the front seat. So it's positioning has no impact on the opening or access to the rear door opening. None. Ford fixed a problem that does not exist. I had the Mazda5, this car's cousin and it's b-pillar NEVER was an issue with my children or an infant car seat.

If anything, thickening of the c-pillar makes the rear door opening smaller giving you LESS space to get in and out of. Dumb idea, Mazda5 opening was so wide and proved very useful.

aaronbbrown said... »February 16, 2012

 Still no shots of the rear hatch opening, I don't imagine that's an oversight, I wonder what Ford is hiding?

Blarg! said... »February 16, 2012

And as we said before, the Nissan was garbage.

It won't matter if Nissan did this door style first, they didn't perfect it.

Sheffield said... »February 17, 2012

Hey i didn't get you..Explain....and don't Blarg.

Blarg! said... »February 17, 2012

It's simple.

The Ford model T had suicide doors. Does that mean that Rolls Royce should bend over backwards or show deferance to Ford because Ford was one of the first with suicide doors?

The answer is 'No'. That, and nobody cares about the model T's suicide doors OR the Nissan Prairie's doors.

Sheffield said... »February 18, 2012

What made you think Nissan Didn't perfect and Ford did?

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