Toyota Uses Transgender Israeli Model to Show that the New 2013 Auris isn’t for Everyone

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Something tells us that Toyota's TV spot for the freshly unveiled 2013 Auris compact hatchback won't be hitting the airwaves in a lot of countries outside of its home market of Japan any time soon.

Toyota's commercial for the new generation of the Auris, which itself will make its first public appearance at next month's Paris Motor Show in both regular and Hybrid forms, stars an unnamed transgender fashion model from Israel.

The 19-year old male model with feminine traits poses around the five-door hatchback and at the same time we see a tagline saying, "NOT IN TREND, NOT CASUAL, NOT FOR EVERYONE, NOT AUTHORITY, BUT AURIS".

If you skip through the break, you can find the two commercials along with a behind the scenes video from the filming of the ad.


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