
For decades now, German carmakers have dominated the premium segments from top to bottom with only a few notable exceptions questioning their 'authorita' along the way.
Two of the most successful luxury brands from the land of engineering excellence are BMW and Audi, both of which offer a high performance version of their flagship limousines.
Audi chose to go alone to create the S8 sports sedan, which it equipped with the most potent version of its new 4.0-liter TFSI V8 pushing out 513hp (520PS) and 479 lb-ft (648Nm) of peak torque towards all four wheels via an 8-speed automatic transmission and a permanent all-wheel drive system.
BMW, on the other hand, let Alpina tune its 7-Series model, giving birth to the B7 that sports a tweaked 4.4-liter V8 twin-turbocharged engine rated at 540-horses and 538 lb-ft (729Nm). An 8-speed automatic transmission is called upon to transfer power to the rear wheels on the base model and optionally, to all four wheels.
The heavyweight performance sedans are both aimed at people with equally fat bank accounts, as the S8 start at $110,000 while the B7 commands an even heftier $128,495.
While the specifications may say one thing, Motor Trend senior features editor Jonny Lieberman discovered that reality says another in the latest episode of Head 2 Head.
To find out what we mean by that, scroll down to watch the video.

10 Comments:
Not only is the Audi a better car, it's cheaper and better looking than the BMW. Much better looking. I've always considered the 7 series to be a geezermobile. Painting it matte purple is like a geezermobile in a leisure suit.
There is ONLY but one and TRUE King of the road. Lexus LS 600. Absolute Gangnam.
ssshhhh.
He was complaining about the bad steering feel and the next moment he is like "WHAT A GREAT CAR, I AM ABSOLUTELY IN LOVE WITH IT". Steering is the most important factor, how can you hate the steering and love the car? What exactly did he like about it?
Which one of the two? S63 AMG
Pardon me, would you have any Grey Poupon?
This is the second Audi vs. BMW comparison (different publication), both with turbo engines, that complained of a lack of throttle response from the BMW.
You know he does appears to be quiet double minded at times. As though he is conflicted a 100% of the time. He seem like he would have placed the ATS as a winner in the last video, but being put under pressure from the traditional badge whores he punk out.
hi...it will be very poor comparing to bmw....
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what are the differnce between Audi and BMW ?
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