Among the broad range of customized models that Mopar will roll out for the SEMA show in Las Vegas at the end of this month is the new Chrysler 300 "Luxury" concept.
Said to take the 300's premium feel to "another level", the study is finished in a unique True Blue Pearl Coat exterior paint and features a platinum mesh grille with a colored surround, 20-inch satin carbon wheels with black brake calipers, and chrome exhaust trims.
The only performance modifications made to the car is the Mopar 3:91 rear axle and a performance handling coilover kit.
Inside, Mopar dressed the saloon's cabin with premium Katzkin leather seats, while the same material also wraps the automatic shift handle. Other upgrades include the "300" logo premium carpet floor mats, Chrysler logo illuminated door-sill guards and a bright pedal kit.