Move over Ram and F150; this is the new artillery that GM is bringing to the pickup market. The all-new 2014 Chevrolet Silverado is soon to make its official appearance and CarScoop is giving you an early sneak-peak illustration, based on the many prototype models caught on camera.
The current Silverado has been battling it out strongly since 2007, only finishing as bridesmaid to Ford's F-150 on the sales charts, which is one thing for certain that GM would love to change.
The outgoing model has arguably been wearing the bridesmaid's tag when it comes to styling too; sure, it's reasonably appealing with its modern and rugged clothes, but doesn't push any design envelopes. Being a fresh slate for the 2014 model year, Chevrolet is changing this and gunning Ford, Dodge and Toyota head on in the pickup design stakes.
The new all-duty hauler expands on recent GM design themes with it's blunt square-ish and rounded sheet metal pressings. The front is more brash thanks to it's detailed chrome grill (with honeycomb inserts) and headlight surrounds, which incorporate more sophisticated projector headlights and turn signals.
The lower bumper is an all-chrome affair with a shield outline dominating the lower intake's bottom edge, and the fog lights have been better positioned to compliment the lower opening.
As one glances upwards to the hood, they will notice the new twin power dome stampings that convey a sense of aggressiveness to the design. Under the hood, it is expected that a new fuel efficient small block V8 and 3.6-liter V6 power-plants will debut, coupled with more advanced 6-speed transmissions (8-speed automatic is due later down the track).
Behind the business end, the cabin appears fairly conventional; being upright with a moderately raked windshield. Those thick clamshell door frames of the current truck have been slimmed down and as your eye glances to the rear door, a slight up-kick finishes off the side windows.
Below the glasshouse, the body carries on the smooth and chunky appearance of the current look; wheel-arch flares are heavily squared off and there is a lower character line running the length of the truck.
Inside, the more spacious cabin has the same theme continuing from the outside - the dash, door panels and touch-screen center stack look chunky and unique. There is an expected vast array of advanced technologies like radar based cruise control, lane-keep assist, and potentially automated city braking.
Overall, I would say the new design is a progressive and bolder step forward for Chevrolet - it isn't as radical as some would have hoped for, but then GM can't afford to alienate its customer base.
We will have to wait until the next GMC Sierra is revealed to see if the envelope is pushed further. Until then what do you, as the reader, think? Does the latest Silverado have what it takes to de-throne the mighty F-150 off those sales charts?
By Josh Byrnes
All Photos Copyright: CarScoop / Josh Byrnes
34 Comments:
it kind of has a ford look to it, I really like the GMC Sierra look btw
wait. whats the diff between this new one and the 2008 one?
A nice update to the current truck. It'll be interesting to see how the Sierra and Yukon turn out.
While this is arguably GM's best truck design in many, many years, it still falls short of Ford's design and will appeal mostly to current GM owners, and likely wont win many Ford converts. The problem is that GM designers are obviously still strapped with rules about not making changes too radical. Take, for example, the designers continued insistence on that awkward square fender surrounding a round wheel. That is not design language, that is bad design. GM's designers should pay Robert Cumberford a fat consulting fee to give them pointers.
I think I will stick with my Ram.... GM makes such boring products, and the Fords are just ugly.
I'd like a bit more chrome on the front of mine please.
Are you saying it looks like a Ford AND a Sierra? I don't see it. It's more like a face-lifted GMC Sierra than anything else.
hipster truck
Hmm, either Carscoop relied on my sketch without mentioning it, or we both speculated the same things... http://seawolfpaul.deviantart.com/#/d5gu26p By the way, my sketch was completed about two months before that headlight teaser picture was released, so some details are a little off.
I think they always have been competitive and more. Looks are looks but Fords F-150 is decent looking, the SD models over the top. Dodge has for years carried the semi-tractor look which is OK but again, I don't care to look like something, the real beauty is underneath. HHow shallow is it to buy a vehicle so strongly on looks? Very.
I happen to like that part of the design. Isn't using the term "Design Language" getting a tad overused by now?
Round wheel wells are feminine. Give me bold and angular masculine styling like this!
Not gonna happen. Next F150 will shock the world.
Sadly a design failure--I am a huge GM fan and they keep killing us off--I bought a 2012 Camaro SS--Crystal red tint coat--people love it---Trucks suck--I bought a 2012 Ford-F-150 for the first time ever--never ever bought a Ford product period--GM is killing me--we just sold our 2007 Tahoe LTZ--Black--and hope to buy a 2014 Tahoe LTZ or Escalade
.. I would like a GM truck but the trucks are way to girlie--They need a Raptor type truck, but a little more lifted and pumped up--Everyone will buy them--I spent 10,000 bucks on my F-150 to lift it--exhaust--intake--rim -tires, 20inch with 37's you name it--Truck guys want trucks that speak, not trucks that fade into the crwd--GM missed again--I wish GM would hire me and I will show them how to design a real truck---LOve gM --but please your care design are getting real bad--The new Impala scored 5th or 6th in a new car comparo--the worst car design ever and the rear tail lights, what were they thinking---The new Impala is worse--That clam shell hood and truck are so bad--who wrecks a care design by adding cut lines to the side of a car--That clam shell hood and trunk kill the new impala. I went to see the new Cadillac, ATS the new BMW3 competitor--ummmmm so bland they missed it big time--I am 41 and would buy an AUDI or BMW before I bought any Cadillac car--Real bad design language--I usually hate Lexus and Infinity design, But the new Lexus future line-up is looking bad ass--Wow what a change, and AUDI has it going on--exteriors and interiors.. PLEASE GM hire me to consult andbring back the MINI Hummer Concept as a GMC branded MINI SUV--That would Kill the Jeep domination of the Jeep YJ brand, of vehicle that everyone wants to own, take the top off, it looks sweet, put the top on comfort and safety--The HUmmer H4 concept should come back as a GMC--the young and old will flock to you--GM listen to me please....
Awesome, nice truck cant wait to see the interior but so far so good!!
id say this is very close,i like the front fascia from top to bottom the head lights especially, the square wheel wells arent terrible, i just hope the fenders dont really flare out as much, gives the truck a bulky look in a bad way, other than that the cabin looks nicer then the current, looks bigger and we all know the interior is going to be a huge step up from the current one, with chevy my link, onstar, and new engines this truck will not lose any sales momentum regardless of exterior design.. im gonna say the sierra denali will be a knockout, and even a fully loaded version of the silverado with nicer wheels and a nice aluminum grill
I am tired of the 4-eyed headlight set up, shows incompetency of the truck to light the way!
The new Chevy looks better than this! The grill in these photos doesn't distinguish the top and bottom of the front end correctly. The bottom is bigger the top is smaller. They designed them to be lower and not push as much air. Trust me this drawn photo doesn't do the new Chevy any justice. I cant wait to see the finalized version of the GMC.
The waits almost over: http://media.gm.com/media/us/en/gm/news.detail.html/content/Pages/news/us/en/2012/Oct/1022_Silverado_Teaser.html
The less it looks like a Freightliner the better. I just hope they have been able to grow the cabin interior some but kept or reduced the size of the truck. I hate the console in the middle, but if I am forced to have it because leather bench seats are not available then at the least try to bring its size down. If it does have a leather seat option without the console please, please don't negate the purpose of the bench seat by having the dash dip down in the middle.
I understood very little of your ramblings, since apparently English is your second language. I agree with you that this truck is a miss in the looks department, but you think the new Impala looks bad? The new Impala is stunning. I have always been a GM guy, but if this is what the Silverado is going to look like...I might have to look somewhere else to buy my next truck. Now...the new Colorado, for example....is BAD ASS....that is a great looking truck...looks very outside the box. If GM believes that they will alienate buyers by making a truck that looks over the top...just look at the F-150 and Superduty. I hardly think it is humanly possible to be more over the top than that....and those trucks are more popular than they've ever been.
I'm so disappointed. I've never owned anything but GM vehicles (well...except for a Jeep Wrangler b/c GM has nothing to compete with its off-road abilities). With that said...my next truck will probably not be a Silverado. GM design is alive and well in the new Impala, Cruze, Sonic, Beat, Camaro, and especially awesome in the 2014 Colorado, but this is just so very boring. It looks essentially the same as the 2008 redesign. Going back to the four headlight design from 1988 is a step backwards. In 28 years, I've never even considered any other truck than a Chevy, but this time....if I'm going to plop down $40K for a truck...it has to be at least a little bit exciting and make me proud to drive. I know this truck's powertrain will beat anything out there just like GM always has, but this truck would make my heart stop from boredom when it comes to design. I guess I'll have to buy a new Colorado when it comes out.....goodbye Silverado...I will miss you in my life.
Since most guys buy trucks not because they need them for work, but because they want to compensate for having a tiny ding-a-ling....those same insecure guys also want a truck that screams, "I'm a MAN...look at me." This truck just doesn't do that...it just blends into the crowd. So...buy this truck if you have a big wang...but if you don't....this truck isn't for you!
What will the Transformers tie in be? Transformers 4 is in the movie news daily now with casting.
I like it. It reminds me of the 88-98 bodystyle which I'm quite fond of.
looks like the 90's body and thats far too much chrome in the front
Go easy on him - I think he has Tourette's.
Wow. Those two drawings are strikingly similar.
Anyone in the car business knows that people don't buy ford trucks because they want one. Ford will finance anyone on a f150 this does keep them number 1 in sales, but also number 1 in repossessions, killing their resale value. Toyota is desperate for sales also giving huge rebates to help with down payments to create more buyers
My thoughts exactly. After seeing the new impala I expected a Stunning redesign of the silverado. Sadly I was wrong. But if the interior is nicer I can forgive the boring exterior
Not bad
wao esa nueva chevy tiene una super vista esa mi opinion
Has anyone noticed that this rendering and the actual vehicle look strikingly, almost uncannily, similar?
Bold and progressive? If these people were architects they would be restricted to designing strip malls and car washes.
Post a Comment