You would be forgiven for not noticing the 2013 Pro_Cee’d, or as Kia prefers to write it, ‘pro_cee’d’, squirreled behind the long legs of famous supermodel Irina Shayk.

The heavenly proportioned Russian model, who obtained worldwide recognition among men of all ages for her 2007 through 2012 appearances in the Sports Illustrated Swimsuit Issues, was summoned by the Korean carmaker to promote the company’s new compact hatchback at this week’s 2012 Istanbul Auto Show.

It was a nifty move on the behalf of Kia’s local division to draw some extra attention to the car, since the three-door version of the new Cee’d had already made its world premiere at the recent Paris Motor Show.

We’re not going to fool ourselves into thinking that you would prefer to read all the details about the Turkish market specification of the Pro_Cee’d, so we will just stop here and let you enjoy Irina in the photo gallery (if any of our Turkish readers visited the presentation and would like to share their photos, you know where to send them…) and videos below.

Photo Credits: Kia Turkey

PHOTO GALLERY

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VIDEO