Parts or component sharing between different products from various brands to lower development and production costs is nothing new in the auto industry - or any other industry for that matter. It happened in the past and will continue to happen in the future - period.
Truth to be told, no one cares if said parts are not visible to the eye or if they're used on similarly priced vehicles, but when consumers notice the same components on models from completely opposite price ranges and segments, it could cause problems when perception is crucial.
As most of you will be aware, on Tuesday, Maserati revealed the all-new, sixth generation of its Quattroporte model that promises to have matured into a real flagship sedan that blends sport and luxury elements alike in a modern package.
Given that, Maserati's owner, the Fiat Group, is also the same company that controls Chrysler LLC, the idea of parts sharing popped up in the back or our dirty little minds almost immediately…
To answer the question you are probably wondering yourself right now, yes, we did find some select interior components on the new 2013 Quattroporte (which will likely carry an MSPR north of $130,000 in North America and over €115,000 in most European countries), that are also used on much less fancy Chrysler Group cars priced at a fraction of the Maserati.
We could go ahead and tell you straight away, but what's the fun in that? Besides, if there's one thing we know about you, our readers, is that most of you are very, very attentive to detail and will likely find the ones we discovered and them some more.
Photos of the interiors of the new Maserati Quattroporte and a selection of Chrysler, Jeep and Dodge cars follow below.