SsangYong is known around the world for making some of the least aesthetically pleasing vehicles on the road – the Rodius and Actyon can confirm that more than words ever could. However, we imagine this does not sit very well with the heads of the company, who have decided that the brand needs a stylistic makeover, in order to break new ground.
They have revealed several promising concepts in recent years, and one of their latest models, the Korando, isn't half-bad, and it's very competitively priced. The latest concept from the South Korean automaker is the LIV-1, which stands for "Limitless Interface Vehicle".
It is a large premium SUV, which probably previews a future production model. No word on what powers it, or any technical details for that matter, and we will have to wait until March 28, when it is set to be revealed at the 2013 Seoul International Motor Show to learn more.
Check out the photos below, and do cast your opinion on the improving design of SsangYong vehicles. We'd love to hear all about it.
By Andrei Nedelea