Lamborghini CEO Says Urus SUV will Go into Production

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Stephan Winkelmann, the CEO of Lamborghini, said the sports car manufacturer will build the Urus SUV, which was unveiled at the Auto China 2012 as a concept.

“We're working on it and it will come, which will be good for the brand,” Winkelmann said about the SUV in an interview, according to a Bloomberg-sourced report on Japan Times. “We're going low profile now. I can't tell you much on details now, but when we get close to the launch, we will have more,” the executive added.

Both Lamborghini and Bentley want to build SUVs, with the UK brand having already received approval from the Volkswagen Group. While Bentley’s first-ever SUV will launch in 2015, the launch date of the Lamborghini Urus remains unknown, as the project has yet to get final approval from the VW Group board.

Nevertheless, Lamborghini CEO is optimistic the Urus will come, with the Italian brand motivated by Porsche’s success with the Cayenne SUV. For Lamborghini, the Urus will be its second SUV, as the carmaker built the brutal LM002 SUV between 1986 and 1993. Winkelmann said last year that the new SUV is expected to come to market in 2016 or 2017.

Presented last year in Beijing, the Urus study is 4.99 m (196.5 inches) long, 1.99 m (78.4 inches) wide and 1.66m (65.4 inches) tall, which makes it about 120mm longer, 16mm wider and 30mm lower than a BMW X6. Lamborghini didn’t say what type of engine powers the Urus, only disclosing its power output of 600hp.

By Dan Mihalascu


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