So, Microsoft made a big splash recently when it revealed its very promising looking hologram tech called HoloLens. It has an extremely wide array of possible applications, one of which being product design in general and automotive/vehicle design in particular.

Since it’s all done via 3D models now and no pencil on paper action goes on any further than the very start of any project, this sounds pretty good. According to those involved with the project, it’s basically “a transparent display that you wear.” There’s nothing really groundbreaking, to be fair, but Microsoft will undoubtedly not want to screw something like this up – we expect it to work better once out than similar systems already available but not backed by a mega corporation.

It should, theoretically, translate into a quicker design process (for cars). You’d be able to ditch all but the final clay model and changes (and their effects) could be implemented on the fly. Once such a system is integrated into the usual car design workflow it will not only cut the time needed but possibly also improve the designs’ quality.

I mean it’s one thing seeing something that appears scaled down and is on a separate screen. If you were to see it in scale, sitting right next to your desk as you work, it would allow you to see what it actually looks like.

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