As it does each year, Jeep has presented its lineup for the Easter Jeep Safari extravaganza (March 28-April 5). The star among the seven concept vehicles that have just been unveiled is without a doubt the Jeep Chief study, which is inspired by the classic, original Cherokee and by the west coast surfer lifestyle.

Based on the Wrangler, the concept vehicle features custom exterior design cues such as the vintage Ocean Blue exterior color scheme with a white, French Bread roof, custom modified razor grille made famous by the original Wagoneer, removable sides and classic 17-inch slotted mag wheels. The study also features a Hawaiian themed interior.

Another striking concept is the Jeep Staff Car, an homage to legendary Jeep military service vehicles. The open-air Wrangler 4-door-based study combines rugged functionality with heritage design cues, including basic steel wheels, minimalist fender flares, “hungry horse” stretched canvas roof and bench seats.

Next is the Jeep Wrangler Africa, described as the ultimate Wrangler for back-country and overland expeditions. With room for extra gear and auxiliary fuel tanks, the study sports a Desert Tan exterior paint, a high-clearance steel front bumper with winch, power step rock rails, power dome vented hood and an extended rear body and high-top roof.

The Jeep Grand Cherokee Overlander was customized for enthusiasts interested in overland expeditions where they travel and camp out of their vehicle, as the hard-shell rooftop tent demonstrates.

The Jeep Renegade wasn’t forgotten either, with the automaker presenting the Desert Hawk study, which is equipped with a selection of Mopar and Jeep Performance Parts for the “ultimate desert adventure.”

The Jeep Cherokee Canyon Trail was designed more off-road prowess and is equipped with JPP off-road rock rails, a two-piece fuel tank skid plate, two-piece underbody skid plate, oil pan and front suspension skid plates, as well as concept 17-inch painted wheels with BF Goodrich All Terrain T/A tires.

Finally, the Jeep Wrangler Red Rock Responder is a support vehicle purpose-built to traverse the world’s harshest terrain with premium off-road equipment to respond to any vehicle emergency. The cargo boxes on each side hold a hi lift jack and accessories, fire extinguisher, road side accessory kit, first aid kit, Snap-on tool soft bags and recovery kit. The vehicle also stores an air hose and accessories, a dual compressor and air reservoir and has room for a cooler or a case of water.

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