When it comes to promotional cars, it’s hard to find one as special as the Aston Martin Rapide S chosen by Dom Pérignon to promote its precious champagne.

A result of the collaboration between dealer Aston Martin Milano and Dom Pérignon, the Rapide S Dom Pérignon Deuxieme Plénitude Special Kit consists of a hand-built removable cellar containing three bottles of Dom Pérignon champagne from 1998, along with two crystal glasses and bottle openers.

Starting this month, the promotional car will be shown to the public during a road trip that will visit selected restaurants and resorts in Italy.

The Aston Martin Rapide S will be the center of special events reserved for top clients of the locations that will be part of the tour. At the end of the road trip, Aston Martin Milano will start taking orders for the Dom Pérignon Deuxieme Plénitude Special Kit, which will be offered as an optional feature for its customers.

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