Custom-made beach cars were never cuter than the late ‘50s Fiat 500 Jolly and it looks like we can have now the modern alternative.

The original Fiat Cinquecento Jolly was one of those cute oddities back in the late ‘50s, reserved for summer days with clean skies. It was made by Ghia between 1957 and 1964 and back then, it was a very expensive car for its size and purpose as it was aimed for wealthy customers looking for a fun holiday ride to their seaside resort.

Fast forward to today, where a company named Jollycar is bringing back the 500 Jolly, offering the modern equivalent of Ghia’s holiday commuter. Based on the new Fiat 500, the Jolly version has no roof, no doors, lots of wood and seats made out of bamboo. And for that cool summer rains, you can always deploy its cute tent over the cabin.

The new 500 Jolly is available globally according to the company and can be customised according to the buyer’s wishes. Of course that’s something you should expect from a car that starts from $89,000. Chopping a car’s chassis safely is a delicate work and should justify some of the price.

This is a toy for the rich to enjoy their vacations even more, just like its predecessor did but that doesn’t detract anything from its cuteness.

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