Following last year’s Red-Line enhancements, Chevrolet is pre iewing two new Blue Line concepts ahead of their Public debut at the SEMA show.

This time, the American maker added a splash of individualization to the Malibu and the Cruze RS hatchback models, developing various accessories specifically for them.

As opposed to the Red Line models, which reflected Chevrolet’s sporty character, the Blue Line models demonstrate the lifestyle and personalization possibilities of the brand. Of course, enhanced aesthetics play a key role, with both concepts featuring Genesis White exteriors, contrasted with blue-tinted windows, and slate-blue metallic painted 18-inch wheels.

Although the cars are geared up for SEMA, Chevrolet tried to set them apart with very subtle add-ons. For instance, even though it looks close to stock, the Malibu features a rear diffuser, a new spoiler, blackened grille and bow tie emblems, floor liners with metal badging, illuminated doorsills and a suspension lowering kit – among other mods.

The latter reduces the ride height by 0.4 inches (10 mm) for a sportier stance and more responsive handling, according to Chevrolet, and it’s designed for models equipped with the 250 hp, 2.0-litre turbocharged engine.

The Cruze RS Hatch, on the other hand, comes with a chrome grille insert, a performance brake package, a performance air intake, and a new exhaust system. It too is lowered by 0.4 inches (10 mm), but it also features a larger front stabilizer bar that makes it more responsive in the corners.

Sadly, Chevrolet doesn’t say how much power the new performance intake squeezes out of the stock, 153 hp, 1.4L Turbo engine, but the kit includes a high-flow air filter and a secondary inlet duct to decrease air restriction, while the exhaust reduces back pressure for optimal breathing.

Some of the new Blue Line performance parts and accessories will be available by the end of 2016, while others by mid-2017. Moreover, as long as a Chevy dealer installs them, the vehicle’s warranty will remain intact

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