Borgward Creates The Isabella Of The 21st Century

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According to Borgward, the Isabella Concept is a modern interpretation of the classic model, featuring a revolutionary interior, a sleek body and generous dimensions.

As an incarnation of the legendary Isabella of the 1950's, this concept is said to embody the future focus of Borgward, with regard to design and drive technology.

On paper, the Isabella Concept is a four-door, four seat coupe, following the company's design principle of "Impression of Flow" - which will be applied to all vehicles in the future.

"The carefully coordinated body shape with its smooth transitions creates a perfect balance between rounded organic shapes and precise lines. Our aim was to create stylistic synergies between beauty and technology," said Borgward design boss, Anders Warming.

The concept, unveiled in Frankfurt, measures 5.00 meters (196.8 in) in length, stands 1.4 meters (55.1 in) high and 1.9 meters (74.8 in) wide. It also has flowing three-dimensional and sculptural design elements, connected to functional elements such as the cooling air inlets and aerodynamic components.

"Aerodynamic excellence and efficiency play a key role in this vehicle and define its flowing shapes," added Warming. "We are convinced that a vehicle body through and around which air flows in a perfect way must radiate accessibility, appeal, and a commanding presence."

The Stuttgart-based automaker plans on entering the German market by the end of the year, with the first units of the Borgward BX7 TS Limited Edition expected to reach customers in the fourth quarter. The regular BX7, as well as the BX5 and BX6 will also be introduced in Europe, featuring petrol-powered engines.

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