Worldwide Toyota Prius Sales Top 500,000 Mark

TOYOTA announced today that worldwide cumulative sales of the Toyota Prius, the world’s first mass-produced hybrid vehicle, have passed the half-million mark, with 504,700 units having been sold by the end of April this year.

Toyota launched the Prius in 1997 in Japan and started selling it overseas, such as in North America and Europe, in 2000. The second-generation Prius, equipped with the Toyota Hybrid System II, was introduced in 2003 with an emphasis on delivering both eco-friendliness and driving performance. It has been enjoying good sales both in Japan and overseas, especially in North America.

The Prius is now being made outside Japan for the first time, with production for the Chinese market starting in Changchun, China in December

Overall cumulative worldwide sales of Toyota (including Lexus) hybrid vehicles passed the 600,000 mark at the end of March this year. Toyota regards hybrid systems as representing a key technology for the 21st century and has been endeavoring to promote their greater use. Capitalizing on the high applicability of hybrid systems, Toyota aims to widen its hybrid vehicle lineup.

PRIUS

1997

1998

1999

2000

2001

2002

2003

2004

2005

Apr 2006

Total

Japan

0.3

17.7

15.2

12.5

11.0

6.7

17.0

59.8

43.7

11.2

195.1

Overseas

6.5

18.5

21.4

26.1

66.0

131.5

39.7

309.6

Total Sales

0.3

17.7

15.2

19.0

29.5

28.1

43.1

125.8

175.2

50.9

504.7

*One Unit = 1.000 vehiclesTechnorati Tags: , , , , , , , ,

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