Yes, you’re not mistaken; the car featured in the above screen-shot is a 2008 Audi A6. Wondering what the hell it’s doing in a Mondeo ad? Well, Ford wants to place the new 2008 Mondeo that just went on sale in Europe as an upscale model in the mid-size sedan market. So, what better way to do it than to include premium cars in your ad? -Continued below

The TV spot, that was filmed in 30 locations in and around London, shows a series of cars with balloons attached, floating skyward suggesting that the vehicles have been dispensed with by their owners once they have spotted the new Mondeo. The commercial will premiere on Sky Sports HD channel at half time in the UEFA Champions League Final between Milan and Liverpool in Athens, Greece on Wednesday 23rd May.

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