We know it’s too early for any assumptions but admittedly we’re a tad disappointed with what we’re seeing here in Kia’s second teaser image of the 2+2 Sports Coupe Concept which was penned under the guidance of Kia’s Chief Design Officer, Peter Schreyer. While the first image (see here) featuring the front-end promised an “Audi R8” like look for the coupe, the second picture unveils a somewhat fussy and complicated profile which doesn’t appear as too appealing in our books. According to Kia’s press release, the 2+2 Sports Coupe Concept incorporates a series of design elements that will define jumpthe Korean carmaker’s future product range. -Check the press release after the jump

PRESS RELEASE: KIA SPORTS COUPE CONCEPT HERALDS NEW LOOK

  • European-styled Sports Coupe Concept to reveal new face-of-Kia
  • 4.3-metre long 2+2 coupe to make World Premiere on 11 September

Kia Motors Corporation has released a second ´preview image´ of the concept car it willunveil for the first time at the Frankfurt International Motor Show on 11 September. Shown in profile, the svelte Sports Coupe Concept reveals classic lines coupled with a lengthened cabin design that can accommodate four adults in comfort.

Designed in Europe, under the guidance of Kia´s Chief Design Officer, Peter Schreyer, the all-new 2+2 Sports Coupe Concept, whose name remains a secret at present, will demonstrate an uncluttered, pure and timeless execution and represents a new design ethos for the Korean automotive company.

“The new Sports Coupe Concept is a clear and emphatic statement that the future of the Kia brand is set to be one that will excite and surprise an entirely new audience of consumers,” commented Peter Schreyer. “In making this design departure for Kia it was essential to my thinking that we did not lose sight of the fact that the Kia brand must continue to appeal to customers in the mainstream. It would have been easy to present an extreme supercar at Frankfurt that would attract plenty of attention, but could have no place in Kia´s future. Our Sports Coupe Concept is not simply a flight of fancy.

“I believe this concept car could be a ´landmark´ vehicle in Kia´s history and I wanted it to appeal to the widest possible audience. This design is not the result of self-indulgent design excess. It incorporates a host of elements that will become the new face-of-Kia right across our product range and it is the clearest design statement about the way I want Kia to be seen as we go forwards,” added Schreyer.