2010 Hyundai Genesis Coupe: R-Spec Model Announced, Coupe's Pricing Starts from $22,000

At the 2009 Chicago Auto Show, Hyundai not only announced pricing for its Genesis Coupe, but the Korean automaker also announced a new ‘trimmed down’ version of its rear-wheel-drive sportscar called “R-Spec”. The latter is based on the 210HP 2.0-liter Turbo version of the Genesis Coupe and it is designed to appeal to enthusiasts who want a low starting price and the ability to tune their car to their own specifications.
When the Genesis Coupe begins to arrive at Hyundai dealerships later in the month, $22,000 will get you into a fairly well-equipped 210-horsepower, 2.0-liter, turbocharged, four-cylinder engine 2.0T model while $25,000 is the asking price for a base, 306-horsepower, 3.8-liter, V6 engine model.
The Genesis Coupe R-Spec that is priced at $23,750 or $3,000 less than the 2.0T Track model, adds a series of performance orientated goodies such as track-tuned suspension, 19-inch gunmetal-finish alloy wheels with performance summer tires, Brembo braking system, Torsen limited-slip differential, and R-Spec badging.
In order to keep the price low and at the same time, reduce weight, Hyundai eliminated some non-essential comfort features like the Bluetooth, automatic headlights, cruise control, trip computer, chrome interior accents and steering wheel audio controls. The R-Spec will be available in three exteriors colors: Karussell White, Bathurst Black and Tsukuba Red.
2010 Genesis Coupe Manufacturer’s Suggested Retail Pricing

Model Engine Package Transmission MSRP
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Six-Speed Manual $22,000
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Five-Speed A/T SHIFTRONIC® $23,250
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Premium Six-Speed Manual $24,250
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Premium Five-Speed A/T SHIFTRONIC® $25,500
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Track Six-Speed Manual $26,750
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. R-Spec * Six-Speed Manual $23,750
Genesis Coupe 3.8 3.8-liter V6 Six-Speed Manual $25,000
Genesis Coupe 3.8 3.8-liter V6 ZF Six-Speed A/T SHIFTRONIC® $26,500
Genesis Coupe 3.8 3.8-liter V6 Grand Touring Six-Speed Manual $27,500
Genesis Coupe 3.8 3.8-liter V6 Grand Touring ZF Six-Speed A/T SHIFTRONIC® $29,000
Genesis Coupe 3.8 3.8-liter V6 Track Six-Speed Manual $29,500
Genesis Coupe 3.8 3.8-liter V6 Track ZF Six-Speed A/T SHIFTRONIC® $31,000