We already knew that the upcoming Rolls-Royce Ghost-based coupe, which we’ve seen plenty of times testing out in the open, would be the fastest, most powerful and sportiest production model in the British luxury company’s 107-year-long history.

Now, we have a name for that car as Rolls-Royce today confirmed it as the all-new Wraith adding that its world premiere will occur at the Geneva Motor Show on March 5, 2013, with first deliveries to customers expected in the fourth quarter of this year.

Rolls-Royce Wraith will draw superlatives when it is unveiled in Geneva,” said Rolls Royce CEO Torsten Müller-Ötvös, during the company’s World Dealer Conference in London this morning.

“Expect the boldest design, the most dramatic performance and the most powerful Rolls-Royce that has ever played host to the famous Spirit of Ecstasy figurine,” he added. “We will present a model whose starting point is luxury, refinement and exclusivity, traits that have made Rolls-Royce the world’s pinnacle luxury good for the last 108 years. This is a car not only defined by a timeless elegance, but one that encapsulates a sense of power, style and drama.”

Named after a Rolls Royce model from 1938, the new Wraith will ride on a shorter Ghost platform featuring a number of upgrades, such as a sportier suspension, brake and steering systems, with power coming from a tuned version of the sedan’s 6.6-liter twin turbo V12 engine rumored to deliver around 600hp.

Rolls-Royce said it will reveal additional information and a series of teaser images over the weeks leading up to the Geneva show.

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