Mercedes' US Dealers Given $2,500 Leeway to Please S-Class Owners, $1,000 for CLA

In an effort to bolster its customer care ratings, Mercedes-Benz has launched a new program called MB Select, to make sure every buyer of the all-new S-Class luxury sedan also gets a pleasurable experience out of purchasing the vehicle.

Thus, since the car’s US launch, up to $2,500 per buyer has been offered, which as per the manufacturer’s request will be spent “no questions asked.” Since its launch, it has also been extended to the CLA sedan too, but it only gets $1,000-worth of attention per buyer.

The money doesn’t only cover coffee and peanuts while you’re waiting for it to be serviced, and in fact can cover some of the servicing costs, if a (technical) problem needs immediate attention. Dealers don’t even have to ask for permission from up top and are given free rein to do what they deem necessary to keep their buyers smiling within the budget.

For instance, Automotive News brings up the example of an S-Class owner from the state of Virginia who came in with a check engine light problem that was fixed with a software update, an apology and dinner out. He apparently came into the showroom the next day and purchased an SL… Another one got a pair of $150 Ray-Ban sunglasses because his own shades did not fit in the specially designed compartment (sic…).

According to Steve Cannon, CEO of Mercedes-Benz USA, the idea started out of the wish to be able to get problems fixed quickly, even if they are sometimes not covered by the warranty. It’s expected to cost the manufacturer many millions to keep it running, but while all customers are eligible for it theoretically, not all will really get a chance to experience it too.

By Andrei Nedelea

PHOTO GALLERY

Mercedes-Benz S 63 AMG (BR 222) 2013Mercedes-Benz S 63 AMG (V 222) 2013Mercedes-Benz S 63 AMG (BR 222) 2013Mercedes-Benz S 63 AMG (BR 222) 2013Mercedes-Benz S 63 AMG (BR 222) 2013Mercedes-Benz S 63 AMG (V 222) 2013Mercedes-Benz S 63 AMG (BR 222) 2013Mercedes-Benz S 63 AMG (V 222) 2013Mercedes-Benz S 63 AMG (BR 222) 2013MY14 S-Class Interior

Some U.S. Dealers Are Offering Very Generous 2018 Jeep Wrangler Discounts

A host of 2018 Jeep Wranglers are being offered with dealer discounts exceeding $8000.

2019 Chevrolet Traverse Ditches 2.0L Turbo-Four, V6 Now Only Engine Choice

The 257hp 2.0-liter turbo engine has only been available for a year on the Chevy Traverse.

List Of ‘Top 10 Cursed Cars You Should Never Drive’ Is Both Spooky And Hilariously Silly

If you ever encounter a scary-looking 1964 Dodge 330, you better steer clear.

FCA Recalling Over 320,000 Dodge Darts Due To Roll Away Risk

FCA has thousands of Dodge Dart reports relating to repairs for parking issues.

Nissan Pledges $112,000 To Notre Dame Restoration

Nissan joins multiple companies and individuals who pledged more than $1 billion to rebuild Notre Dame.

2020 Mercedes-AMG A45 Drops Most Camo, Looks Bad To The Bone

The all-new AMG A45 was spied testing at the Nurburgring with minimal camouflage.

VW’s Next I.D. Family Member Could Be A Rugged, Boxy SUV

VW acknowledges that designing a boxy SUV would hurt aerodynamics, and that could reduce its range.

New Concept Car Is Citroen’s Vision Of Comfort, Features AI, Electric Powertrain

The new Citroen Concept will be unveiled at Vivatech in Paris, on May 16, alongside the Ami One.

Tesla Model S Seems To Self-Combust While Sitting In A Parking Lot

The blaze destroyed the Tesla Model S and at least two other vehicles parked close to it.

Uber’s Self-Driving Unit To Be Spun Off After Toyota, Denso, Softbank Investments

Following this investment, the Uber Advanced Technologies Group has been valued at $7.25 billion.