SuperBowl Ads? Audi Tells BMW, Lexus and Merc Buyers that New A3 Sedan is the Shameless Choice

Audi has set in motion a rather antagonistic campaign for the U.S. launch of its all-new 2015 A3 sedan that will begin arriving in dealer lots early next year with prices starting from $29,900 for the base 170hp 1.8-liter model.

The new spots aim against rivaling brands BMW, Lexus and Mercedes-Benz, declaring that the 2015 Audi A3 is the car of choice for buyers who are looking for a compact executive sedan that won’t bring forth feelings of shame and remorse – if that makes sense.

“Don’t give in to the temptations to settle for the wrong luxury car,” reads one of the four ads, while another one says, “Father knows best — especially when it comes to saving yourself for the right luxury car.”

We haven’t confirmed this yet, but there’s a very strong possibility that the four fresh spots found on Audi’s YouTube page hidden from plain site (locked) could be the brand’s 2014 Super Bowl ads – it’s not uncommon for companies to release them early, and perhaps Audi is testing the waters online before it airs them on TV.

Thanks to Jason from A3forums for the tip!

VIDEO

Austro Daimler Bergmeister ADR 60 Brings Its AMG GT…Err…1930s Inspired Looks To Salon Prive

The ADR 630 Shooting Grand is an art deco-inspired PHEV capable of hitting 62 mph in 2.5 seconds .

2020 C8 Corvette Isn’t Getting A Manual Because It Wasn’t Worth The Effort

The new 2020 Corvette will not get a manual because not enough people would buy it .

You Can Now Have Amazon Deliver Your Packages Inside Your New Acura RDX

Third-gen RDX owners can now have their Amazon packages delivered inside their vehicles.

A BMW M3 E46 Just Sold For $90,000, Will This Become The New Normal?

The BMW M3 E46 is quickly becoming a modern classic and prices are rising.

Commuter On Death Wish Rides Electric Scooter On Texas Highway!

We’ve seen some pretty stupid things captured on cam, but this one probably ranks among the most unreasonable ever.

Vin Diesel Gifted SpeedKore’s Unique 1650 HP Dodge Charger Tantrum For His Birthday

SpeedKore presented its 1650 hp Dodge Charger Tantrum a few years ago at SEMA.

Hear Akrapovic Work Its Magic On 2020 Toyota Supra’s Soundtrack

Made out of titanium, it is lighter, emits a more evocative sound and probably liberates a few extra ponies as well.

2020 Corvette C8: GM Claims It Has Yet To Test Its Top Speed

GM has said the C8 will hit 60 mph in under 3 seconds in Z51 guise, but its v-max is still unknown.

BMW To Invest More On New Mini Crossovers In A Bid To Regain Market Share

Mini is set to offer more SUVs and two-door hatches .

New Ecurie LM69 Reimagines The Classic Jaguar XJ13 Racer For The Road

The unique Jaguar XJ13 will live again through Ecurie’s new LM69 supercar.