The release of the first undisguised photos of Peugeot’s new 408 sedan earlier this week was followed up today with the official unveiling, just ahead of the Beijing Auto Show, where the French firm’s compact model will enjoy its world premiere.

The 408 is just a numerically more upscale name for what is in essence the saloon version of the latest 308 hatchback, and like its predecessor that was presented back in 2010, will be offered in many other markets and regions around the world, including Russia and South America.

We can’t be absolutely sure form these pictures, but reports from China have suggested that it rides on a longer wheelbase than the European 308 hatch.

Under the hood, the 408 will offer at least two engine choices, including a 167hp 1.6-liter turbo (THP) and a 139hp 1.8 liter naturally aspirated mill.

By John Halas

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