Ferrari’s recent management changes don’t mean that the company will throw out the window the product philosophy it stood by in recent years.
In a press conference held at the 2014 Paris Auto Show, Ferrari’s new chairman Sergio Marchionne ruled out any four-door models, including an SUV, for the company’s current production plan.
Both outgoing president Luca di Montezemolo and Sergio Marchionne, who will replace him on October 13, dismissed the idea of a four-door Ferrari. “Marchionne wanted to build a truck, but I talked him out of it,” di Montezemolo said ironically. However, Marchionne stressed that Ferrari would continue “to make two-door sports cars not SUVs or four-door cars,” according to a report from Autocar.
Ferrari has also dismissed rumors of planning a motorcycle, prompted by a patent application for Vee-twin engine. At the same time, Marchionne said he is not necessarily planning to boost production from the current level of 7,200 cars per year to around 10,000 units, declaring himself happy with production levels as they are. That’s quite contradictory to what he has said a while ago.
The executive also denied that he is planning to integrate Ferrari into Fiat Chrysler Automobiles, as “the mixing of their blood would be fatal to both.” As for the changes he wants to implement at Ferrari, Marchionne said his number one priority is to return Scuderia Ferrari to the top of Formula 1. He described this goal as a “non-negotiable objective.”
Note: 1980 Ferrari Pinin Concept pictured