Cadillac Apparently Wants To Move The Escalade Upmarket

It seems like the Escalade wants to move up in the world. Whether you admit it or not, the Escalade is a pretty cool vehicle. Its
massive, intimidating nature along with the added “bling” makes it a
good base for a high-end luxury SUV.

Of course, you don’t have to be a rocket scientist in order to see the Escalade’s potential and, according to Automotive News, Cadillac is considering a dramatic move upmarket for its hot-selling superstar SUV.

Seeing how the luxury Sport Utility Vehicle niche has suddenly skyrocketed, with many high-end car makers announcing their presence in the segment (Maserati, Bentley, Rolls-Royce, Lamborghini – just to name a few), the American car manufacturer weighs in the possibility of constructing such a machine, as Cadillac spokesman Dave Caldwell stated:

“The argument for doing it with Escalade is strong and momentum is moving it higher. It’s completely logical that’s where you go with it.”

Mind you, Caldwell cautioned that a more upscale Escalade has not yet been approved, nor is it on Cadillac’s current curriculum, saying:

“The strength of the Escalade prompts us to think about ways to delve into even further. But filling new portfolio slots for us is far and away the priority and new variants are much less of a focus now than in the past.”

So, it seems that the model has a chance to move upmarket, but as a whole, not with a special, luxurious variant. Meanwhile, we’re just waiting for the Escalade V.


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