Considering how successful Land Rover have been these past couple of years since they started selling the Evoque, it’s no wonder they think they can’t do any wrong in this industry.

Is building a convertible SUV risky? Absolutely. I mean, who else does it? Jeep? Actually, yes, Jeep has the Wrangler, but that’s an iconic car, nobody’s going to ever raise an eyebrow in its direction. Besides, it costs almost half the price of the Evoque Convertible and that’s not an easy thing to ignore.

But here’s the thing. The Evoque is a very, very special car – not just for Land Rover, but for the entire industry. The British pretty much revolutionized the premium compact segment with this thing in terms of how modern, and perhaps even futuristic, an SUV could look.

Besides, the Wrangler and the Evoque couldn’t be more different. One’s a rugged, retro-looking off-road machine, while the other is a stylish, ultra-modern, premium crossover that some might call an SUV. However, both models can offer their customers a little bit of “best of both worlds” action, which for some people can be priceless, especially when they’ve already been drawn in by the Evoque’s design.

So let’s run through a few of the reasons why the Range Rover Evoque Convertible is worth your money.

#1 Everybody will stop and stare at you

As with all new cars, the convertible version of the Evoque will draw a lot of attention to itself. It has the same design as the 5-door or the Coupe, but something just makes it completely different. Now what could that be? Ah yes, it’s the fact that you can take the roof off at the push of a button!

Not only will this car draw attention to itself, but it will also put you, the owner, in the spotlight. People will want to know who’s behind the wheel, who had the inspiration to purchase such a car at a price that might suggest you care a lot more about style than you do about practicality. Yet that’s not a bad thing necessarily. Some might even get this car as their secondary ride or simply get it as a gift for a loved one because it will always send a very strong statement. In fact, a rather unique statement.

#2 Perfect for those looking to trade up from a Mini Cabrio

You know that cool group of friends who get in their Mini Cabrio and just take off to spend a couple of days at the beach? If any of them (the one who does the driving anyway) decided that enough is enough as far as taking long journeys in a small car is concerned, the new Ranger Rover Evoque Convertible would literally be the perfect car for them.

The reason for that is because the Evoque is already the ‘Mini’ of its segment, as far as style and social status is concerned. You buy it because you want it, not because you need it, and you know that it will make you look good wherever you go.

Besides, it might just take a couple of years off your ID, since it’s generally thought of as being a Gen-Y car.

#3 Better visibility than in the regular model

If you’ve ever driven the Evoque, you probably realize that it doesn’t exactly offer the best visibility. Don’t get me wrong, it never gets to the point where you just want to take it back to the dealership and set it on fire, but if you’re stuck in some irregular bumper to bumper traffic and you’re in constant need of changing lanes, everyone else is struggling to do the same, it’s dark and it’s raining…well, it can get a little stressful inside, even for experienced drivers.

You end up relying a lot on the car’s rear-view camera, even when on the move, though some countries are a lot more organized than others as far as what’s acceptable to do in traffic and what isn’t. So that scenario above only qualifies if you live in a place where people constantly cut you off, hardly ever let you merge, use the tram tracks as another lane and so on.

Also, I just realized that everything I just said doesn’t apply anymore if it’s raining outside because you can’t drive around with the top down anyway, so let’s just scribble out the rain part shall we? Thanks.

#4 It may just be the coolest SUV in the world

It’s important to point out that the Evoque Convertible is the only premium SUV in the world which you can take to any type of destination (mountains, beach) and it will be equally at home and equally useful to you regardless of where you are.

You can’t exactly drop the top off your BMW X3 while cruising in the sun, can you? Can’t take a short drive towards that awesome skiing resort with the top down in a Mercedes GLC either, right? And when you’re done with all that, you can park it in front of any luxury restaurant, country club or night club and nobody’s going to scoff at it.

Bottom line, there’s just no substituting the Evoque Convertible with anything. And you can’t say Wrangler because that’s not a premium product and it doesn’t make this type of stylish statement. So what you end up with is a one of a kind type of car, and that’s going to mean the world to its future owners.

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