Audi’s First Half Sales Rise Thanks To All-New A4 And Q7

The increased demand in the latest generation A4 and Q7, along with significant growth achieved in China, Europe and United States, has helped Audi post a 5.6 percent increase in sales.

From January to June, the brand handed over 953,218 vehicles, compared to 902,272 units delivered over the same period last year. Not bad, considering the damage done by Dieselgate.

“Despite challenging conditions, we demonstrated the strength of our business operations in the first half of the year. We are building on our strong core business and develop new business areas that megatrends such as digitization open to us. We are investing in sustainable products and developing answers for the questions of urban mobility“, said Rupert Stadler, Chairman and Board of Management of Audi AG.

Audi’s brand revenue has also witnessed an increase, from €29,784 million ($32,999 million) to €30,130 million ($33,382 million), while the operating profit, excluding special items, dropped 8.8 percent, from €2,914 million ($3,228 million) to €2,666 million ($2,953 million). The company’s net cash inflow rose from €1,747 million ($1,935 million) to €2,085 million ($2,310 million) and net liquidity is up to €17,150 million ($19,001 million) from €16,420 million ($18,192 million).

Moreover, the German automaker recruited approximately 600 new employees in the first six months of the year, and the number is expected to double by the end of 2016. Roughly 800 young people will start their job training in Ingolstadt and Neckarsulm in September, as the company will increase the number of apprenticeships by 10 percent.