Set 200 miles into the Arctic Circle against the backdrop of northern Finland, the Pure McLaren Arctic Experience will give participants the opportunity to get behind the wheel of a Sports Series on snow and ice.

Like with all Pure McLaren events, this program is meant to give guests an exciting experience on snow-covered roads as well as an ice track, where drivers can improve their skills on slippery surfaces – and perhaps learn the Scandinavian flick.

In order to provide guests with this experience, the Pure McLaren professional driver coaches teamed up with winter testing facility Test World, which is based in Ivalo, Finland. This way, they can provide a safe and secure environment for learning and practicing.

While the award-winning McLaren 570S Coupe being at the disposal of the guests should be exciting enough, McLaren cooperated with Luxury Action to provide of a multitude of winter activities such as a husky safari and a snowmobile expedition. As for accommodation, guests will be staying at the Javri Lodge, the former home of the President of Finland and an ideal place for observing the Northern Lights.

The event is open to everyone, not just McLaren owners, and will take place between January 15th to February 3rd, offering groups of up to 14 guests a three night stay.

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