Porsche Digital Lab To Identify And Test Innovative Tech Solutions

After Porsche Digital GmbH, which was launched recently in Ludwigsburg, the Stuttgart-based manufacturer has inaugurated its Digital Lab in Berlin.

Located in the district of Friedrichshain in Berlin, the Lab will see several teams from Porsche and MHP (management and IT consultant for the automotive industry) investigate how the automaker can take innovations from the fields of micro services & cloud technologies, big data & machine learning and Industry 4.0 & the Internet of Things and turn them into practical solutions.

Vehicles are becoming more and more networked and mobility concepts have changed, sparking a revolution in the automotive industry and bringing new competitors into play. In this environment, Porsche is aiming to become the most innovative brand in the field of exclusive and dynamic mobility“, said Deputy Chairman of the Executive Board and Member of the Executive Board, Finance and IT, Lutz Meschke.

Working in the field means taking a creative approach and staying in close contact with innovative technology companies. The Porsche Digital Lab will work hand-in-hand with Porsche Digital GmbH on future products and will focus on the deployment of digital technologies in the brand, identifying intuitive control concepts, networked mobility and vehicle architectures of the future as key elements “of a digital ecosystem”.

PHOTO GALLERY

Driver Filmed Begging Trucker Not To Dump Burning Trash That Caused Deadly California Wildfire

The man sensed the danger and begged for the trucker not to dump the burning garbage so close to a field, but to no avail.

Audi A6 Allroad Returns To America Next Year

The rugged wagon returns with a 3.0-liter TFSI V6 engine.

Design Your Dream BMW X5 M And X6 M With The Official Configurator

The X5 M and X6 M Competition use a twin-turbo 4.4-liter V8 with 617 HP and are priced from $114,100 and $117,600 respectively.

Subaru’s Limited-Edition STI S209 Is The Brand’s Most Expensive Car Ever Offered To Americans

Subaru’s first S-Line special offers plenty of tricks including 341hp but it will cost you nearly $65,000.

Russia’s Updated 2020 Skoda Rapid Arriving Soon With Scala Design Cues

The renderings envision the 2020 Skoda Rapid production model featuring design cues from the Scala compact hatch.

BMW 3-Series Driver Triggers Pile-Up In California

This video shows why it is so important to drive defensively in order to stay safe.

Koenigsegg Releases Onboard Footage Of Regera’s 0-400-0 km/h World Record

It might be a big overexposed but this is the onboard video showing the Koenisegg Regera setting a new record.

New VW T-Roc R Wants To Become The Default Hot Hatch On Stilts

The hottest version of the VW T-Roc has all the right oily bits to make it happen.

McLaren 620R Street-Legal Racer Spied Undisguised, Will Be Offered By Invitation Only

Essentially a road-going version of the 570S GT4 race car, the McLaren 620R is the ultimate Sports Series model.

Jaguar I-Pace Bizarrely Locks Up Front Wheel During Moose Test

The Jaguar I-Pace’s ESC system freaked out when put to the moose test.