You Can Now Get A 2017 Buick Cascada In Red

After launching their 2017 Cascada Sport Touring with a vibrant True Blue exterior color a few months back, now Buick is adding Sport Red to the mix, alongside a new Dark Effects package.

“We’ve heard it from customers all year: ‘What a beautiful car. Can I get it in red?’ Well yes, now you can,” said Duncan Aldred, VP of Global Buick sales, service & marketing. “This new addition to the Cascada portfolio offers a modern style statement with blacked-out exterior trim and red interior stitching.”

Aside from the brilliant shade of red, Cascada ST customers can now enjoy the previously mentioned Dark Effects package, featuring a gloss-black finish on the grille, mirror caps and 20″ wheels, as well as body-color trim across the decklid.

Inside, the red stitching adds contrast to the instrument panel, doors and seats and as chance would have it, all of this is somewhat of a limited option since Buick will only build 150 such units (Sport Red+Dark Effects pack) initially, set to arrive February 1st, 2017.

According to a recent Autotrader study, almost a quarter of customers will delay purchasing a vehicle if the color they want isn’t available – which is why Buick plans to regularly offer new color and trim combinations for the Cascada, giving themselves more opportunities to explore different styles and connect with different types of buyers.

The Cascada has also managed to outsell the BMW 2-Series, Audi A3 and A5 convertibles through August, as six out of ten buyers continue to arrive from outside Buick and other GM brands.

PHOTO GALLERY

  • DOESN’T WORK AT ALL.

    • Mr_Fanta_Pants

      I SAW IT AT THE PARIS MOTOR SHOW, AS AN OPEL, IN THE SAME PACKAGE. IT WORKS VERY WELL.

  • ediotsavant

    20″ wheels on a Buick? Don’t they know Seniors are very fragile?

  • Tumbi Mtika

    Oh, GOODY!

  • Wow, it’s an accomplishment for GM to offer a flashy paint for a flashy car… now, that’s marketing research well done!

Guy Wants To Strike A Pose, Destroys The Windshield Of His Huracan

Even his lady companion wasn’t impressed by the stunt this Lambo owner pulled.

BMW, VW First Foreign Automakers To Gain Control Of Their Chinese Joint Ventures

China is lifting the limits on foreign ownership in automotive facilities to combat Trump’s trade war threats.

Nissan GT-R50 Coming To The US Next Month

The special project will be displayed at Spa Francorchamps, too, at the 24 Hour race.

Study Shows Just 11 Percent Of Drivers Want Autonomous Driving Technology

In general, buyers don’t place much important on safety related technologies.

All BMW M Models To Be Electrified By 2030

BMW M is embracing electrification, but will reportedly wait until components are lighter.

Off-Road Focused Saleen Sportruck XR Teased With 700+ HP

Based on the Ford F-150, the tuned truck has a special suspension and an optional supercharged engine.

Subaru Says Ascent Three-Row SUV Has Been A “Home Run”

The Japanese automaker’s first foray in the segment has been its biggest product launch in 22 years.

Hyundai High Performance Vehicle Boss Reportedly Confirms Plan For Stand-Alone N model

A bespoke Hyundai N model is in the works, but the company hasn’t decided what form it should take.

Aston Martin Vantage S Spied With Beefier Brakes And A Four-Tailpipe Exhaust

The upcoming Vantage S will likely have a twin-turbo V8 with more than 503 hp.

Mark Wahlberg Buys Chevrolet Dealership In Ohio

The Hollywood actor teamed up with longtime Chevy dealer Jay Feldman for this venture.