Toyota Thinks Hydrogen Will Reach Cost Parity With Hybrids By 2025

Toyota believes hydrogen-powered vehicles could become as affordable as hybrids by 2025.

While speaking at the Tokyo Motor Show, officials from the Japanese carmaker said that hydrogen fuel technologies are set to get much cheaper to produce and will prove more efficient in the coming years. Additionally, Toyota believes sales of hydrogen vehicles will rise sharply, despite the threat posed by electric vehicles.

Speaking to Autocar, general manager of new business planning for Toyota, Naomichi Hata said that hydrogen and hybrid vehicles will cost customers about the same.

“In the early 2020s we will launch the next generation hydrogen fuel stack technology, and that will provide a substantial move forward.

“Today production of the Mirai is limited to 3000 cars a year, but by 2025 we expect that figure to be ten times higher.

“As a result of these gains we expect – in Japan at least – the same car type to cost the same price whether it is a hybrid or powered by hydrogen,” Hata said.

There is a host of automakers hedging their bets on battery-powered electric vehicles being the future but a selection of carmakers are following Toyota’s lead with developments in hybrid, hydrogen and EV technologies. These include Honda, Hyundai, Kia, and Audi.


  • Bash

    Just a question, wasn’t BMW who started the Hydrogen powered can with the late 90s 7-series, or what?

    • pcurve

      little later than that I believe. I still remember reading this about its hydrogen tank and being blown away. “Yet the vacuum-insulated tank felt room temperature to the touch, so well sealed that a block of ice inside would take 13 years to fully melt, BMW engineers say, and a fill-up of coffee would remain hot enough to drink three months later.”

      • Bash


    • pureworx

      the bmw was a limited poduction between 2005-2007 and did not use fuel cell tech.. it was using hydrogen as a combustible fuel.

      one of the first road approved hydrogen fuel cell cars was the honda FCX-V4 available from 2002 – 2007

    • Dennis James

      The Toyota Mirai actually uses electric engine(s) powered by electricity created by hydrogen. The BMW used hydrogen instead of gasoline with an internal combustion engine.

  • Rocc E. Normyss

    I believe they’re right. Maybe sooner.

  • Zandit75

    I think the main thing holding back the sales of these cars are the looks.
    Seriously can’t believe the Mirai made it off the design table!

  • Rolan Volante

    The Roman Empire, bonfire at its best. It’s amazing it bears striking resemblance to some other projects, say boring underground tunnels for cars. All three were/are preordained to shed at its all glory. When stupidity takes charge this is what happens, all three halted and crushed from within. Hydrogen fuel cell, boring tunnels and the Roman Empire belong to the same crew. Fortunately we have track record of such “feats” so tomorrow we will deal with them no more, ever.

  • Auto

    Maybe invest in an infrastructure?

Ferrari Roma Debuts With Sleek Styling And A Turbocharged V8 Developing 612 HP

Ferrari’s latest model can rocket from 0-62 mph in 3.4 seconds.

2019 LA Auto Show Preview: A-To-Z Guide To All The Debuts

Here’s a full list of all the world and North American vehicle premieres happening at the 2019 LA Auto Show .

VW Lupos Ain’t Supposed To Be THAT Fast, But This One Is

Volkswagen’s old hatchback has over 700 hp and was spotted at the drag strip.

2020 Mazda CX-30 Coming To America Through The LA Auto Show

The US-spec Mazda CX-30 will offer all-wheel drive and will likely launch with the 2.5-liter gasoline engine.

What If Alfa Romeo’s Next 2023 Giulia Looked Like This?

This rendering of a next-generation Alfa Romeo Giulia has the sports sedan looking a little too German.

JustICE Served: German Police Carry Away Ford F-150 Blocking EV Charger

Some U.S. states have made it illegal for ICE vehicles to park at EV chargers.

Mazda CX-30 Excels In Euro NCAP Crash Tests, New Opel Corsa Gets Four Stars

The Mazda CX-30 scored the highest rating in Adult Occupant protection in Euro NCAP’s 2018/2019 protocol.

This Porsche 911 Turbo-Powered VW T5 Bus Has A Central Driving Position

Buying this VW T5 will cost you more than a brand new 911 Turbo.

Retro-Styled Morris JE Unveiled As A Very British, Very Expensive Electric Van

The retro-styled Morris JE electric cargo van is expected to cost a whopping £60,000 ($77,000).

2020 Mazda2 Sedan Facelift Debuts In Mexico With Hatch-Inspired Updates

Besides the refreshed design, the facelifted Mazda2 Sedan now offers more power and torque.