Apollo IE Screams Through The Streets Of Hong Kong

If looks are anything to go by, the Apollo Intensa Emozione (IE) could be the first model from a new supercar manufacturer that may actually have an impact on the industry.

Of course, it is just early days at the moment but the Apollo IE has created some serious online fanfare since its premiere, fanfare which is commonly limited to new vehicles from Pagani and Koenigsegg.

Its design is the most obvious reason for the hype. Looking more like a movie prop that a production vehicle, the IE pushes the boundaries of what’s possible and makes almost every other supercar and hypercar appear benign. And then there’s this engine!

Power comes from a naturally-aspirated 6.3-liter V12, sourced from the Ferrari F12, albeit now upgraded with custom internals.

Recently filmed taking to the streets of Hong Kong, we can’t help but be reminded of a particularly memorable Pagani Zonda Cinque video that depicted the desirable Italian exotic also cruising on a Hong Kong highway at night.

Do you think the IE could become this decade’s Zonda?


  • Not in a million year, Zonda is a piece of art with strong heritage and vision of a man’s dream.

    Apollo IE is a cold Chinese backed takeover of a good brand, kick the founder, ditch everything that make Apollo (nee, Gumpert) famous and commission Italians to build a car that serves nothing but to pleased 12 years old, Arab sheikhs, and Chinese new rich.

    • fabri99

      This and the Zonda are miles apart, agreed, but I wouldn’t jump to conclusions on the Apollo IE. I guess we’ll have to wait for a review to really understand wether this is just a wannabe or a serious contender.

      • Fair enough, it does seems that I didn’t follow my own rules, but this kind of Chinese bankroll supercar is soul-less. I remember what Dickie Meaden from Evo said regarding Nio EP9, it goes like this “It’s fast, technology advanced and drive well. But it felt like you just hand over big cheques to an engineering company, build a car and be done with it.

        Apollo would be an interesting case for country origin. The CEO and bankroll are Chinese, The car heritage comes from Germany (I heard it was made redundant though). And the car builder and development is Italian (Manifattura Automobili Torino).

  • Mark Seven-Ultranine

    An awesome looking and likely incredible new supercar to add to the mix …I don’t see the problem! Pagani is the bar and watching others try and get close is fine with me. One small nit, it looks like a sixth or seventh generation of the Furai. Again, not a problem!

UAW Members Narrowly Approve Ford Contract That Includes Plant Closure

Ford’s contract with the UAW calls for a new product to be built at the Flat Rock Assembly Plant that makes the Mustang.

Ferrari GTC4 Grand Lusso Is The Four-Door Prancing Horse You Never Knew You Wanted

The Ferrari GTC4 Grand Lusso has a sleek design with sharp angles and would make for a practical super saloon.

BMW’s i4 Has More Power Than The M3 At 523 HP, Can Charge Up To 80% In 35 Minutes

The BMW i4 will have an 80 kWh battery which will enable the model to travel 373 miles on a single charge.

Hyundai Wants In On Super Bowl LIV, Will Run 60-Sec Spot

Hyundai’s new 60-second Super Bowl LIV commercial will run in the second quarter of the game.

California Government Is Done With Gas Cars, Will Mostly Buy Green Vehicles From Now On

California has fueled the feud between it and President Trump over vehicles’ emissions.

Configure Your 2021 Ford Mustang Mach-e Now And Show It To Us

The official configurator of the electric Ford Mustang Mach-E has gone live.

Ford Considering Launching More Mustang-badged Models

Ford is toying around with the idea of creating a family of different Mustang models .

Mortymobile Is A Rick And Morty-Themed Car That You Can Actually Drive

Created by Turo and Adult Swim, the 2010 Mazda3 has a giant Morty statue on the roof.

$90k Dodge Challenger Redeye Vs. $475k Ferrari 812 Superfast: No Comparison, Or Is There?

The Ferrari 812 Superfast and Dodge Challenger Redeye both have almost 800 hp.

Audi Bringing Its A-Game To The 2019 LA Auto Show With Sporty Models Galore

The global debut of the Audi e-tron Sportback will also take place in Los Angeles.