Kia Compares New Forte With Lamborghini Aventador In Launch Film!

Kia reminds us of the old Top Gear with an unusual comparison between the new Forte and a Lamborghini Aventador, which takes place on a track.

However, don’t expect the compact sedan to engage in a drag war with the Italian exotic, or to use all sorts of tricks to lap the track faster, because this comparison takes place at a standstill, and highlights the obvious.

The Forte has twice as many doors as the Lamborghini Aventador, and a boot large enough for different cargo. It can sit five passengers inside, and gets a few extra amenities over its exotic ‘contender’, such as a touchscreen infotainment system and wireless phone charging.

Kia eventually admits that the Aventador’s 6.5-liter naturally aspirated V12 engine makes it go like hell, if “you’re into that whole speed thing”, whereas the Forte’s 2.0-liter four-cylinder engine, with 147hp, is decent enough for every day driving.

There’s also a huge price gap between the two: about $400,000, which would get you a new Forte of your own, and “a small villa in Italy”, according to the Korean automaker.



    a bit pretentious but kia has some guts

    • John

      it’s funny yo.

  • gor134

    Haha I love it

  • Hamster

    Smart… Very Smart… Great job Kia…!!

  • Bash

    This is wicked!!!!

  • Carenthusiast

    Lamborghini gonna sue Kia for this! But I still loved the film ?

  • Jim Ragland

    Love it…

  • Tumbi Mtika

    This is really funny! I like the car even more now.

  • Cross

    The only thing i like was the milf’s squatting pose at 0:56 beside the Lamborghini. I didn’t realise this was a car commercial for some company with the abbreviation for “Killed In Action”

    • Nefiu Ci


  • The world needs more good natured fun, like this.

  • Cute

  • Michelin

    Forte !!!! Italian word that means strong and great.
    Ciao …. Italian word that means ‘hello’
    Lamborghini, italian word that means stunning cars …

  • Ary Wisesa

    I love it! The marketing team of KIA is thinking out of the box, and I really admire their confidence. Good job guys.. !! LOL

  • hahahaha good one!

  • KidRed

    HAHAHA, awesome.

  • Bo Hanan

    Nice seeing the Lamborghini go into warp drive.

  • “Standing room for three” nailed it. 🙂
    Go, KIA!

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