All-New 2020 Chevrolet Blazer Fittingly Teased

Automotive teaser campaigns have a tendency to be long drawn out affairs that quickly become boring after the first photo. This isn’t surprising as it’s hard to get excited about an image of a wheel, a photo of a taillight or a picture of a car underneath a sheet.

Chevrolet has acknowledged the obvious and taken a totally different approach which uses humor and a little bit of creative thinking.

In a Facebook post, the company posted three images of a model sporting a teal sports coat. At first glance this doesn’t make much sense but the company stated “The hottest look of the year. Coming soon.”

While a number of automakers actually offer clothing – including Lamborghini which sells an assortment of jackets for over $1,000 – Chevrolet’s teaser makes plenty of sense when you call the coat a blazer.

The all-new model has been undergoing testing for awhile and the crossover will slot in between the Equinox and the Traverse. In effect, it should be roughly the same size as the GMC Acadia.

While previous Blazers were based on truck platforms, the all-new model which be underpinned by the short-wheelbase C1XX platform. The architecture is used on a handful of other crossovers including the Acadia and Cadillac XT5.

Chevrolet hasn’t said much about the model but powertrains could carryover from the Acadia. If this occurs, the base engine could be a 2.5-liter four-cylinder which produces 193 hp (143 kW / 196 PS) and 188 lb-ft (255 Nm) of torque. The crossover may also be offered with a 3.6-liter V6 engine developing 310 hp (231 kW / 314 PS) and 271 lb-ft (373 Nm) of torque.

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Picture credits: CarPix for Carscoops

  • Craig

    I had no interest in this new Blazer until I saw the four buttons on the blazer!

  • Nordschleife

    This is less like teal and more like turquoise but it’s a funny play on the teaser scene.

  • Alfa Giulia QV

    That blazer will probably look better than GM’s version. Although I would change the color on it.

  • MarkoS

    Over saturation , just call it a SWB Traverse or a LWB Equinox. This should have been a Blazer based on the Colorado platform.

  • SpongeBob99Swell

    Chevrolet will be bringing back the Blazer to compete with Mid-Size Crossovers like the Ford Edge and Nissan Murano I see…

    ..then again, so will Honda with the Passport nameplate…

    Now Toyota needs to bring the Venza back…. or create a successor to it…..

  • Hot Twink

    The blazer (apparel) will have more utility than the Blazer (crossover).

    Such a traverse… oops! I mean travesty, that the Blazer nameplate will be used on a transverse front-wheel drive crossover.

    The fact that it rides on a unibody platform is forgivable. The fact that its transverse front-wheel drive (with front-wheel drive based all-wheel drive) is not. GM could have made it unibody with longitudinal rear-wheel drive. Such a waste.

  • Matthew Edwards

    Nice, a Blazer with the offroad prowess of a Prius with a flat tire.

  • Bash

    It’s summer anyway, can’t be bothered about any blazer.

  • ErnieB

    Thought Gm hung their blazer a long time ago.. this new blazer seems very metrosexual..

  • Auf Wiedersehen

    So another mediocre SUV with a resurrected name…great…just what the world needs.

  • Subi-Rubicon1

    Well this is rather disappointing.

  • U8INIT

    So they shifted from making non-competitive cars to non-competitive CUV’s…oh ok

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