VW Cuts e-Up’s European Price By Almost $4500

Cars don’t get much cuter than the current Volkswagen e-Up! Not only does the tiny city car have a front fascia that’s just begging to be squished like the cheeks of a baby, but it has an exclamation mark in its name for god’s sake.

Unfortunately, cuteness alone isn’t enough alone to sell a vehicle and since the current e-Up! hit European dealerships in 2016, it hasn’t been a raging success. In an effort to help combat this, the automaker has slashed pricing for the all-electric runaround.

As noted by Inside EVs, the VW e-Up! is now priced from 22,975 euros ($26,192) in Germany, a significant 3925 euro ($4474) less than the starting price which Volkswagen once demanded for the model. While that’s a significant saving, the all-electric e-Up! remains significantly more pricey than ICE-powered variants of the city car which start at roughly 10,000 euros ($11,400).

For their money, e-Up! Buyers gets an electric motor delivering 82 hp, 210 Nm of torque, and connected to an 18.7 kWh battery. Under NEDC conditions, the car has a range of roughly 100 miles (160 km). That’s not a lot in today’s world of ever-improving electric vehicles but would be adequate for those buyers that live in cities with short commutes.

While the e-Up! is still quite costly, not all hope is lost for the vehicle.

According to reports, a new-generation e-Up! will be launched next year alongside a revised Seat e-Mii and Skoda e-Citigo. Not only will the range of this new model swell, potentially up to 270 km (168 miles), but pricing could fall below the 20,000 euro ($22,800) mark.

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  • Da Only Skid

    Sounds like a tremendous bargain. Sarcasm.

  • Put a larger battery and cut the price more, otherwise this makes no sense. Pity because there are few city cars that are better…

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  • Da Only Skid

    And a staged photo as well. Seems VW hasn’t learned from Smart mistakes. Good looking vehicle but way overpriced. Often wonder who does their research, or any EV manufacturer. EV’s aren’t status symbols, just idiot owners that can’t drive. Though I will say I saw one Prius owner “get on it.” That person earned my respect unlike most others.

  • salamOOn

    pricing FROM 23 000EUR? it a shame, because it would be hit if they ask 12-13 000eur for it.

  • Shtekeris

    For 11k it would be cool. For 20+, I think you are better off with some Toyota hybrid or some economical small engine hatchback. And it would actually be a great car, because UP! is quite a tiny box. Sooo, for 22k, you can do way better.

  • Mr_Fanta_Pants

    Australian Polos come from South Africa.

    • Jan Cervenka

      And so do the UK ones. And the quality is shocking. I have a 2017 GTI plus and have had quite a few issues due to poor quality control .

      • Mr_Fanta_Pants

        You guys get your GTI from South Africa too? Aussie Polo GTI come from Spain.

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