The 2021 Dodge Charger has embraced its golden side, with the automaker making the Gold Rush paint finish available for select models.

Originally introduced on the 2020 Challenger 50th Anniversary Limited Edition, and then expanded to the 2021 Challenger T/A, T/A 392, SRT Hellcat and SRT Hellcat Redeye, it joins other colors in the sedan’s palette. These include the Frostbite, Sinamon Stick, Hellraisin, F8 Green, TorRed and Go Mango.

Review: 2021 Dodge Charger SRT Hellcat Redeye Is Mad, Bad And Dangerous To Know

“The customer response to the Dodge Challenger Gold Rush exceeded our expectations”, said the brand’s CEO, Tim Kuniskis. “We’re sticking to that successful Dodge formula of proliferating our most popular options across the lineup and giving Charger customers, who want the Gold Rush color, the option to have it on their four-door muscle car.”

Dodge’s Gold Rush exterior shade is limited to specific 2021 Charger models, such as the Charger R/T, Scat Pack, Scat Pack Widebody, SRT Hellcat and SRT Hellcat Redeye, when equipped with the Satin Black hand-painted hood, roof and deck lid.

At the same time, it joins new gear available for the 2021 car, such as the 20-inch wheels standard on the GT AWD and optional on the SXT AWD, and high-performance brakes from Brembo for the SRT Hellcat and SRT Hellcat Redeye, available with the Scat Pack. It also joins the 797 HP and 707 lb-ft (959 Nm) of torque SRT Hellcat Redeye, capable of hitting a top speed of 203 mph (327 km/h), which is marketed by Dodge as being “the most powerful and fastest mass-produced sedan in the world”.