Stellantis Just Lost Nearly Half Its Dodge Sales In Six Months
Stellantis is in big trouble in the US right now, with the only exceptions being Jeep, Ram and Fiat - but that's not enough
- Stellantis U.S. sales dropped 11 percent in H1 2025, with Dodge down nearly 50 percent.
- Dodge sold 4,299 Charger EVs but 26,876 ICE Chargers during the same period last year.
- Alfa Romeo sales slumped 34 percent, with declines across Giulia, Stelvio, and Tonale.
While many car manufacturers, such as Ford and Kia, reported an increase in US sales through the first half of the year, things have not turned out so favorably for Stellantis. In fact, the group's sales have slipped 11 percent in the first six months of 2025, and were down 10 percent in the second quarter. The main causes of this slump were Dodge, Alfa Romeo, and Chrysler.
Things are really, really bad at Dodge. So far, the company has shifted just 47,481 vehicles, down 49 percent from the 92,735 that it sold in the January-June period of 2024. The second quarter was also bad, with sales plunging 48 percent from 49,787 to just 25,747 units.
Read: It's Official, Dodge Is Killing The Electric Charger Daytona R/T
The main reason for this decline is Dodge's decision to axe the old, ICE-powered Charger and Challenger. In the first half of 2024, Dodge sold 26,876 Chargers and 21,217 Challengers. This year, it's sold just 1,630 Chargers and 1,501 Challengers that were still in its inventory. New to the market is the Charger Daytona EV, but it's proving to be far less popular than its ICE predecessors.
In the first six months, Dodge has sold just 4,299 Charger EVs. In addition, sales of the Dodge Hornet are down 52 percent to 5,647 units this year, compared to 11,718 in H1 2024. The only good news for Dodge is that Durango sales are up 4 percent this year and 16 percent in Q2.
FCA Sales 2025
| Brand/Model | Q2-25 | Q2-24 | % Diff. | YTD-25 | YTD-24 | % Diff. |
| JEEP | ||||||
| Compass | 23,104 | 22,195 | 4% | 54,834 | 49,842 | 10% |
| Patriot | 1 | 0 | — | 1 | 0 | — |
| Wrangler | 47,669 | 38,896 | 23% | 85,613 | 73,747 | 16% |
| Gladiator | 13,343 | 10,489 | 27% | 23,376 | 21,474 | 9% |
| Cherokee | 101 | 969 | -90% | 257 | 2,165 | -88% |
| Grand Cherokee | 51,203 | 52,296 | -2% | 98,182 | 104,600 | -6% |
| Renegade | 220 | 1,563 | -86% | 964 | 7,326 | -87% |
| Wagoneer | 8,668 | 22 | 15673% | 13,616 | 3,628 | 276% |
| Wagoneer S | 3 | 0 | — | 3 | 0 | — |
| Grand Wagoneer | 1,307 | 0 | — | 1,355 | 7,555 | -82% |
| Jeep Total | 148,832 | 147,147 | 1% | 289,398 | 304,186 | -5% |
| RAM | ||||||
| Ram LD PU | 51,848 | 44,405 | 17% | 98,977 | 97,456 | 2% |
| Ram HD PU | 43,624 | 45,704 | -5% | 89,384 | 82,092 | 9% |
| Total Ram PU | 95,472 | 90,109 | 6% | 188,361 | 179,548 | 5% |
| ProMaster Van | 15,144 | 15,369 | -1% | 29,663 | 21,522 | 38% |
| ProMaster City | 0 | 7 | -100% | 960 | 3,008 | -68% |
| Ram Total | 110,616 | 105,485 | 5% | 203,984 | 200,793 | 2% |
| CHRYSLER | ||||||
| 300 | 147 | 1,998 | -93% | 788 | 3,691 | -87% |
| Voyager | 5,102 | 0 | — | 7,421 | 0 | — |
| Pacifica | 17,926 | 37,768 | -53% | 33,035 | 70,882 | -53% |
| Chrysler Total | 23,175 | 39,766 | -42% | 58,244 | 74,572 | -22% |
| DODGE | ||||||
| Dart | 0 | 0 | — | 0 | 0 | — |
| Viper | 0 | 0 | — | 0 | 0 | — |
| Hornet | 1,539 | 4,299 | -64% | 5,647 | 11,718 | -52% |
| Charger | 575 | 16,216 | -96% | 1,630 | 26,876 | -94% |
| Charger BEV | 2,352 | 0 | — | 4,299 | 0 | — |
| Challenger | 579 | 11,480 | -95% | 1,501 | 21,217 | -93% |
| Journey | 0 | 0 | — | 0 | 0 | — |
| Caravan | 0 | 0 | — | 0 | 0 | — |
| Durango | 20,698 | 17,792 | 16% | 34,399 | 32,921 | 4% |
| Dodge Total | 25,747 | 49,787 | -48% | 47,481 | 92,735 | -49% |
| FIAT | ||||||
| 500 | 340 | 163 | 109% | 788 | 204 | 286% |
| 500L | 0 | 0 | — | 0 | 0 | — |
| 500X | 53 | 153 | -65% | 127 | 266 | -52% |
| Spider | 1 | 0 | — | 1 | 0 | — |
| Fiat Brand Total | 394 | 316 | 25% | 916 | 470 | 95% |
| ALFA ROMEO | ||||||
| Giulia | 341 | 656 | -48% | 882 | 1,296 | -32% |
| Alfa 4C | 0 | 0 | — | 0 | 0 | — |
| Stelvio | 440 | 949 | -54% | 1,126 | 1,866 | -40% |
| Tonale | 431 | 887 | -51% | 1,156 | 1,615 | -28% |
| Alfa Romeo Total | 1,212 | 2,492 | -51% | 3,164 | 4,777 | -34% |
| FCA US LLC TOTAL | 309,976 | 344,993 | -10% | 603,188 | 677,533 | -11% |
Alfa Romeo is also struggling. Year-to-date sales are down 34 percent to 31,64, while Q2 sales plummeted by 51 percent. In the first half, it sold just 882 Giulias (-32 percent), 1,126 Stelvios (-40 percent), and 1,156 Tonales (-28 percent). Chrysler sales have also slipped 22 percent this year to 58,244 units and were down 42 percent in Q2 to just 23,175. This decline primarily comes from the Pacifica, with sales of it collapsing 29 percent this year to 50,335 units in H1, down from 70,882.
A Silver Lining Is Not Enough
The only bit of good news for Stellantis are the Jeep, Ram, and Fiat brands. First-half Ram sales are up 2 percent to 203,984 units while Fiat sales have jumped 95 percent thanks to growing demand for the 500 city car. Jeep's first-half sales were down 5 percent to 289,398 from last year, but did rebound in Q2, posting a 1 percent gain with 148,832 sold.
All in all, the numbers paint a grim picture for Stellantis right now. Something needs to be done to turn the ship around – and fast. Here's hoping Antonio Filosa, who became the group's CEO in June but, apparently, has been running its American operations quietly for the past few months, will be the one who'll accomplish that task.
