- Hyundai is launching more than 100 products by 2030.
- 58 launches in North America including 22 from Genesis.
- Europe is getting five new EVs including a D-segment SUV.
Hyundai has announced plans to introduce more than 100 new or refreshed models by 2030. Seven new vehicles are coming in the next eight months and the automaker promises there will be more than 18 different entries into “new products and market segments.”
While there’s a lot to cover, the company used their 2026 CEO Investor Day to announce a major product offensive. It’s a global effort as there will be “58 launches in North America, 49 in Korea, 41 in Europe, 26 in India, and 22 in China.” We’ve already seen a number of these as Hyundai said they include the new Elantra, Tucson, and Ioniq 3.
More: Hyundai’s Radical New Tucson Makes The RAV4 Look Half-Asleep
They’ll be joined by a range-extended Tucson as well as an all-new global B-segment SUV. Europe will get a second B-segment model, while India will get an even smaller A-segment electric crossover.
The Santa Fe EREV arrives in the first half of 2027 and it’s expected to have a combined range of more than 600 miles (966 km). It will be built at Hyundai Motor Manufacturing Alabama and deliver an EV-like driving experience, but without “range and charging anxiety.”
Europe Is Getting Five New EVs
The company was largely coy on additional nameplates, but confirmed Europe will have a “fully electrified portfolio” that includes five all-new crossovers and light commercial vehicles. Hyundai hopes this will increase European EV sales from 116,000 units in 2025 to more than 420,000 units by 2030.
While Hyundai didn’t say much, they quietly revealed the two upcoming B-segment vehicles will be fully electric. They’ll be joined by a large D-segment electric crossover as well as two electric vans.
In India, a new electric crossover arrives in the fourth quarter with a next-generation infotainment system as well as a Level 2 semi-autonomous driving system. It will be followed by an ICE-powered mid-size SUV in the future.
A Chinese Turnaround With Fresh Product
Hyundai is “pursuing a turnaround” in China, which will be spearheaded by the Ioniq V. The model will be followed by electric and range-extended vehicles in 2027.
The B-SUV will be fully electric, while the C-SUV will offer electric and range-extended powertrains. The latter will provide up to 373 miles (600 km) of range overall.
They’ll eventually be followed by three D-segment vehicles including a sedan, crossover, and MPV. These will have Level 3 autonomous driving technology as well as what sounds like a next-generation powertrain.
Genesis Looks For Growth
Genesis’ revamp is being led by the new GV90 as well as the GV80 Hybrid. The company also confirmed plans for a range-extended SUV in 2027, which will deliver more than 640 miles (1,030 km) of range.
While Genesis was coy on specifics, a slide mentioned 22 launches from the luxury brand in North America alone. That’s nearly a third of the models coming to the continent, but the figure undoubtedly includes variants.
The luxury brand will also enter new markets including India and the Asia Pacific region in the near future. If everything goes according to plan, they’ll be in more than 40 countries by 2030 and have annual sales of 350,000. To put that number into perspective, Lexus sold 370,260 vehicles in the United States last year.
Getting back to Hyundai, the company will expand the N lineup and try to increase sales to 100,000 units annually by 2030. The automaker is also targeting so-called ‘white spaces,’ where they don’t have much of a presence and there’s “significant opportunities for growth.” To fill these voids, the company will launch body-on-frame vehicles including a midsize pickup.

