Niche automaker Arash is hoping to leave its mark on the hypercar industry with the launch of its AF10 at the impending 2016 Geneva Motor Show.

The car is available in two guises, consisting of an entry-level 550 hp V8 model and most notably, also as a hybrid. The latter variation utilises a supercharged 6.2-liter V8 engine delivering 900 hp and joined by four electric motors each pumping out 295 hp. This makes for a claimed total of 2,080 hp, which is comfortably twice the power of the LaFerrari and almost 600 hp more than the Bugatti Chiron is tipped to receive.

As the hybrid model is rear-wheel drive, it will apparently reach 96 km/h (60 mph) in 2.8 seconds, a time inevitably affected by the obvious lack of traction. No top speed has been claimed but considering the AF10’s power, something in excess of 400 km/h (248 mph) certainly seems conceivable.

Beyond its powertrain, the chassis of the AF10 is made largely from carbon fiber, apart from the front and rear subframes that are built from machined aluminum. It has a double wishbone suspension at the front and rear and a number of aerodynamic aids to help stick it to the pavement.

For prospective AF10 customers looking for an even more pure experience, the car can be ordered in ‘Racer’ specification which includes a full roll cage, special livery, fire extinguisher and an intercom.

Arash has priced the 2,080 hp AF10 Hybrid from £1.1 million ($1.22 million) with the ‘Racer’ configuration adding an extra £100,000 ($133,000). The entry-level 550 hp variant can be purchased from £350,000 ($388,000).

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