Wooden Toy Maseratis Are Just The Thing For Budding Car Fans

Want your little one to grow up loving cars as much as you do? Then you’ll want to get him or her the right toys to get started from a young age. Like these little Maseratis, for example.

The toy wood cars stem out of a partnership between Maserati and Playsam Design of Sweden – and they look simply gorgeous.

Revealed at the Geneva Motor Show just last week, the line includes small-scale and highly stylized interpretations of Maseratis old and new, from the classic 4CLT grand prix racer and A6G sports car to the modern Levante crossover and Alfieri concept.

There’ll be up to ten models on offer once the entire line is complete, and for our part, we can already see classics like the original Ghibli, Merak, and Khamsin fitting in nicely.

“The playful and elegant clean design of Playsam in combination with an over 30 years history of high quality production is a perfect match for Maserati,” said the automaker. The Swedish toy company has undertaken similar partnerships with Volvo and Saab, among other vehicle and transport companies like SAS Scandinavian Airlines.

We don’t have full pricing and availability information, but Playsam’s five-inch miniatures typically retail for about $70. Seven-inch-long versions of the Alfieri and Levante made of solid walnut are already listed for $377. And there’ll be other items as well, including art work, stationary, electronics, and even ride-on toys.

“Italian and Scandinavian design is the ultimate collaboration. The clean and streamlined design heritage from Sweden perfectly matches the design and brand values of Maserati,” said Playsam founder and CEO Carl Zedig. “We are very excited to collaborate with this iconic Italian brand.”

more photos...
Robert Kubica To Test BMW M4 DTM After Unsuccessful F1 Return

Kubica’s BMW ties date back to his Sauber days, and he could get a seat if he performs at the Jerez test.

WEC’s Top Tier Class To Be Officially Named ‘Le Mans Hypercar’

Teams in the Le Mans Hypercar class have been given unlimited testing mileage for the first year.

Hyundai RM19 Midship Prototype Is A Sign Of Things To Come

Hyundai’s mid-engined sports car could arrive within three to four years.

Arizona Governor Joins Lucid Motors At Site Of Arizona Factory

The Lucid Motors factory will generate $32 billion in revenue over the next 20 years.

315 Mile Mercedes-Benz SLR McLaren Stirling Moss Desperately Needs Someone To Drive It

This Mercedes-Benz SLR McLaren Stirling Moss has a cool $2.55 million asking price.

Porsche Exclusive Creates Subtle Cayenne Turbo S E-Hybrid Coupe

The Porsche Cayenne Coupe in question looks subtle with its Quarzite Gray Metallic paint.

This Guy 3D-Printed His Own Tesla Cybertruck Scale Model And You Can Too

All it takes is 15 hours of work and plenty of patience, but the final result is impressive.

FCA-UAW Contract Reveals Durango Hybrid, Ram TRX Launch Date And Lots Of New Jeeps

The contract also calls for fresh models based on the Jeep Cherokee’s platform.

Buick Regal’s Demise Tipped To Kill Australia’s Holden Commodore Too

Holden has sold just 5,400 Commodores this year, which is a far cry from its illustrious past.

VW Teases Nivus Crossover Coupe For South America, Will Eventually Come To Europe

The model promises to be one of the first mainstream crossover coupes.