Audi Starts Production Of New A1 At Seat’s Martorell Plant

The new A1 has entered production at Seat’s Martorell plant in Spain, making it the second Audi to be produced there after the Q3 SUV.

Audi’s supermini will be exclusively produced there following the success of the previous-gen Q3, which is produced at the Seat facility since 2011. The previous generation of the Audi A1 was produced in Brussels, while the new Q3 is now manufactured in the Györ factory in Hungary.

Martorell is producing the new A1 on the revamped Line 3 in two shifts.“The Audi A1 will be made under the highest quality standards, confirming the Audi Group’s commitment to the Martorell factory as a strategic production location for the Volkswagen Group’s global network,” said Seat Vice-president for Production and Logistics Dr. Christian Vollmer.

The Audi A1 is the third new model to be produced in the Martorell factory, following the introduction of the Seat Ibiza in early 2017 and of the Seat Arona a few months later. As a result, more than 500 workers were recruited with a permanent contract.

“Over the last years, the Martorell plant with its highly qualified employees has produced our Audi Q3 and made this model a great success,” said Peter Kössler, Audi’s Board of Management Member for Production and Logistics. “The plant has gained a lot of experience with our extremely quality-oriented Audi production system. Therefore, Martorell is for us the ideal place to manufacture our new Audi A1, one of our strategic pillars in this segment.”

more photos...
Hyundai PHEV SUV Concept To Debut At L.A. Auto Show

Hyundai’s new concept has an elegant profile and a plug-in hybrid powertrain.

Speeding Porsche Goes Airborne Crashing Into Second Floor Of NJ Building Killing Two

Police say the 2010 Porsche Boxster was traveling at a high rate of speed when it lost control.

This BMW Z8 Is Nearly 20 Years Old, Yet Hasn’t Aged A Day

Powering this 2000 BMW Z8 is a 395 HP 4.9-liter V8 mated to a six-speed manual gearbox.

Big Banana Car Gets Stopped By Cop, Driver Gets $20 Tip Instead Of Ticket

After the officer found out everything checked out OK, he made a small contribution…

Official Chevy Sketch Hints At C8 Corvette Z06’s Cockpit Design

GM says this is “an early render of a potential interior” for the C8 Corvette Z06.

Take A Tour Around The Obnoxious $1 Million Karlmann King

The $1 million price tag is just the entry point for the world’s most expensive SUV.

2021 Jaguar E-Pace Going Under Knife For A Minor Facelift

The exterior styling changes are minor, but the 2021 E-Pace should have a significantly improved interior.

Dodge Recalls 173 Challengers And Chargers Over Wrong Wheel-Brake Combo

The issue impacts models with a certain wheel and brake package, which FCA admits shouldn’t have been an option.

2020 Mazda CX-5 Gains More Power And Equipment, But Prices Jump By $740

The 2020 Mazda CX-5 will go on sale this fall and cost $25,090.

Corvette Dyno Results? Definitely DyNO As Motor Trend Admits Mistake

The original dyno results for the 2020 Corvette were created using two incorrect settings.