Maserati Levante “One Of One” Kickstarts Personalization Program

Maserati is introducing its own customization program, and the Levante One of One showcases its capabilities.

Commissioned by Allegra Antinori, Vice President of Italian wine producer Marchesi Antinori, this unique Levante has been completely customized by the Centro Stile Maserati. The bespoke SUV’s standout feature is obviously the unique tri-coat green body color, a unique hue inspired by the shades of the Tuscan hills.

The SUV’s side air vents and grille inserts are finished in a complementary dark chrome, and the alloy wheel design is unique too. Inside, the One of One features combinations which have never previously been used on a Levante.

Those include the “Pieno Fiore” leather upholstery ornamented with classical button-tufted effect 3D embroidery, carbon fiber trim with copper wire and high gloss finish on the center tunnel, as well as 100 percent natural mohair wool floor mats.

Furthermore, the color of the lower dashboard, door panel, central tunnel, and seats reflect “the warm hues of the earth of Tuscan vineyards”, according to the press release.

Besides the one-off Levante, Maserati’s stand at the Geneva Motor Show also features the Levante Trofeo Launch Edition that’ll be available in a limited run of 100 units, as well as a Levante S Q4 GranSport and Quattroporte S Q4 GranLusso, featuring interiors in “Pelletessuta,” a special woven Nappa leather made by Ermenegildo Zegna exclusively for Maserati.

A Maserati GranTurismo MC combining a Grigio Lava Matte exterior with a carbon fiber interior is also on display.

more photos...

Photo credits: Maserati | Stefan Baldauf / Guido ten Brink for Carscoops

  • Kapi19

    Love the color and the exterior design but interior is not as good as on the Cayenne. Hope to see Giulia like quality next gen Quattroporte,Ghibli soon

  • Bo Hanan

    There designs are getting old and these nips-n-tucks haven’t produced anything desirable either.

    • europeon

      Just like dumb demuro, a lot of people don’t understand the brand, are not in the target customer base, don’t even remotely know what traditional Maserati customers want, yet think their say has a weight on this matter.

  • TB

    Great color that green…it’s a shame they wasted it on such an under powered, over-bloated & waaaaaaaaaay over priced ride.

    • europeon

      Underpowered how?

  • Brabusbus

    Rich man Mazda CX-5 lol, but to be honest the Mazda interior is much better…

  • Merc1

    Beautiful but flawed vehicles. There is only so much lipstick and leather you can apply to a Chrysler derived product.

    M

    • europeon

      It’s not a “Chrysler derived product”. Stop making a fool of yourself by spreading this idiotic rumor.

      Oh wait… I forgot who I was replying to. Carry on, people around here already know that you a “special” one.

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