After months of rumors and speculation, General Motors has confirmed Hummer is making a comeback.
The company is keeping details under wraps, but the first new Hummer will be an electric pickup with 1,000 hp (746 kW / 1,014 PS) and 11,500 lb-ft (15,574 Nm) of torque. This will enable the model to rocket from 0-60 mph (0-96 km/h) in just three seconds.
The model is dubbed the “GMC Hummer EV” and it will be officially unveiled on May 20th. In the meantime, the company released a teaser image which shows the model will have a slender six slot grille and LED headlights. Further below, we can see a rugged front bumper and offset GMC badging.
Also Read: GM’s Electric Pickup Teased, Could Revive The Hummer Name
Additional details are hard to make out, but there’s sculpted hood and squared off mirrors. The model also appears to have the roof-mounted lights just the iconic H2.
Besides the teaser image, GMC announced plans to feature the pickup in a Super Bowl commercial called “Quiet Revolution.” The 30 second spot will air during the second quarter and the company said the ad “juxtaposes the staggering anticipated performance metrics of GMC’s first all-electric truck with the remarkable quietness inherent in the operation of an electric vehicle.” GMC also hinted it will show the model’s “incredible on- and off-road capability.”
Duncan Aldred, vice president of global Buick and GMC, said “GMC builds premium and capable trucks and SUVs and the GMC Hummer EV takes this to new heights.” He added, “We are excited to debut our revolutionary zero-emissions truck during the biggest night in TV advertising.”
The Hummer EV will be built at the Detroit-Hamtramck assembly plant and launched in the fall of 2021.
