New Bronco Overland Concept Shows Off Ford’s Massive Accessory Catalog

Ford knows that there’s no better way to show off your huge range of official Bronco accessories than to create one mouth-watering show car: meet the new Bronco Overland Concept.

The carmaker revealed the Bronco Overland Concept at the biggest classic Bronco gathering in North America, the Bronco Super Celebration East in Townsend, Tennessee.

The show car is based on a 2021 Bronco Badlands, finished in the “Area 51” paint scheme, and as you might have already noticed, it’s pretty fully loaded with goodies to make it the ultimate overlanding machine.

Starting from the front, the hottest Ford model this side of a Mustang features a modular steel bumper by Ford Performance that hosts a Warn winch. There’s also the factory roof rack that holds a heavy-duty tent from Yakima and a light bar from Rigid, in addition to the six Rigid pod lights mounted all around the body to never keep you in the dark.

The rear bumper hosts a tall CB antenna, with an ARB refrigerator, cooking kit, and stove mounted on a cargo management system. The refrigerator features a slide-out tray for easy access, with a tailgate table and chairs completing the ideal campsite equipment.

The Bronco Overland Concept is powered by the 2.3-liter four-cylinder EcoBoost paired to a seven-speed manual transmission and features the “High-Performance Off-road Stability Suspension System” (H.O.S.S) with Bilstein’s position-sensitive dampers. The wheels are the 17-inch Turbomatic from Fifteen52 and are shod in 35-inch BFGoodrich mud-terrain tires.