BMW is leading its rivals in the race for the luxury car crown in the United States.
During the first half of this year, BMW has outsold Mercedes-Benz by 7,348 units, a dramatic change as Mercedes-Benz was leading BMW in the sales race after the first quarter.
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A stellar Q2 is the reason why BMW jumped ahead of its rivals. During the quarter, it sold 95,561 vehicles, a 90 per cent increase from last year at the height of the coronavirus pandemic. As noted by Auto News, crossovers accounted for 60 per cent of these sales.
Lexus also enjoyed a successful Q2 and jumped ahead of Mercedes, selling a total of 83,459 vehicles in April, May, and June, a 65 per cent increase over the previous year. The Japanese automaker’s best-selling model was the RX with 28,703 examples finding new homes.
As for Mercedes-Benz, it delivered 82,390 vehicles in the second quarter and while that was a 39 per cent increase from a year earlier, it couldn’t keep pace with its rivals. The German brand’s best-selling model was the GLE shifting 19,037 units, placing it ahead of the GLC as the carmaker’s second-best-selling model with 14,580 examples sold.
Sales over at Audi jumped by 92 per cent from Q2 2020 to sit at 66,995 units, although that was less than the 73,300 estimated vehicles that Tesla delivered last quarter, itself a 97 per cent rise over last year. Elsewhere, Volvo sales jumped by 54 per cent to 36,515 units while Genesis sales soared by 209 per cent to 11,076.
