Put a professional driver behind the wheel of a thoroughbred-racing car like the 2010 Ford Focus RS WRC on a snow packed route and you’re bound to have some fun.

And fun it was for some 150 journalists that attended the presentation of a new Pirelli tire at the Igora Park ski resort outside of St. Petersburg in Russia, as the Italian company brought Ken Block to entertain the media with ride-alongs on a short course running through the resort.

Skip the jump to watch the video.

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