While BMW unveiled a new quad-turbo diesel engine at the Vienna Motor Symposium, Bugatti used the show to display its latest hypercar, the Chiron.

Arriving in style right before the event opened its gates, the hypercar was unloaded from a truck, eager to pose for the camera. The guy holding the wheel couldn’t help himself from offering a small show for bystanders, who reached for their phones and started filming the cold startups and hard revs.

Trying to figure it out whether it sounds better than the Veyron or the Vitesse that flexed their muscles here, could be subjective, but we will remind you that responsible for sending the $2.6 million Bugatti Chiron from a standstill to 100 km/h (62 mph) in 2.5 seconds is an updated version of the same 8.0-liter quad-turbo W16 mill used in its predecessor.

The engine has been taken up to 1,500 HP and 1,600 Nm (1,180 pound-feet) of torque, allowing the Chiron to sprint from zero to 200 km/h (124 mph) in 6.5 seconds, to 300 km/h (186 mph) in 13.5 seconds and up to a top speed that currently stands at 420 km/h (260 mph).

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