Chevy has made a lot of trucks over the course of the past 100 years. But it’s chosen this 1967 C-10 to customize in celebration of its centennial.

The C/K series formed the backbone of both the Chevy and GMC truck lineups for four decades. After the first of four generations was introduced in 1960, the second hit the scene in ’67 with the model you see here.

Little in the way of details were released to accompany these photos, but as you can see, the custom show truck has been painted the same dark shade of blue as the Centennial Editions of its successors.

It also wears a set of 10-spoke alloys, round side-view mirrors, special badges, and an interior upholstered in such a light shade of grey that it might as well be white. The sum total is what looks like a flawlessly resto-modded truck that ought to represent the brand well in its celebrations at both the State Fair of Texas this month and the SEMA show next.

So of all the trucks Chevy has made over the past century, you ask, why the ’67 C-10? Because that marked the halfway point along the brand’s history in the truck market. In fact there was even a 50th Anniversary package offered on the ’68 model, done up in a rather more outlandish two-tone gold and white paint scheme. We rather like the dark blue in which this one has been repainted, though.

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